29 July 2015
Update:
Tesco have now confirmed that it will only be the lunchbox-sized cartons and pouches of Ribena (and similar sugary drinks such as Capri-Sun and Rubicon) that will be removed from their shelves. The sugar-free and low-sugar versions of the cartons and pouches will still be available, as will the large bottles.
Well, the displeased Ribena lovers can breathe a sigh of relief after a few days of utter panic!
28 July 2015
We are flooded with more and more daunting headlines about sugar being our number one enemy, obesity levels continuing to rise and how we should be eating 5-7 (or is it 10 now?) fruit and veg a day.
Some big brands are taking measures to try and help, like the most recent announcement from Tesco.
RELATED: EASY SUGAR SWAPS FOR KIDS
To limit its sales of products with a high sugar content, Tesco is banning some popular added-sugar soft drinks from its stores. Those being taken off the shelves include Ribena, Capri-Sun and Rubicon, as well as their ice-lolly counterparts.
You will still be able to purchase your favourite artificially sweetened fizzy drinks, but is it only a matter of time until these disappear too?
Tesco’s soft drinks buying manager, David Beardmore, told trade magazine The Grocer: ‘This is part of our 10-point plan against obesity. We have decided that, from September, we will only sell no-added-sugar drinks in the kids’ juice category.’
RELATED: BEST TESCO COMPLAINT LETTER EVER
Unsurprisingly, people have reacted badly to the news of their childhood squash being axed…
What do you think? Tweet us @GHmagazine
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Emma-Louise Pritchard is the Membership Director for Country Living UK & House Beautiful UK, previously Executive Digital Editor for Country Living UK. Emma-Louise is a digital expert specialising in content strategy, social media and newsletters. Her topics include sustainability, homes and interiors, gardening, health and wellbeing, pets, travel and countryside news. She has previously written for Good Housekeeping and Cosmopolitan and has won several awards, from AOP Digital Editor of the Year 2019 to PPA 30 Under 30. Emma-Louise studied at Cardiff University where she completed an MA in Magazine Journalism.