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Best 40 to 43-inch TVs to buy right now

4K resolution in a smaller design

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best 40 to 43 inch tvs

There’s no such thing as the perfect-sized TV – it’s all about what suits your space.

So, if you do the measuring and find that one of our best 32-inch TVs will be too small and the best 55-inch TVs or 65-inch TVs are too big, we recommend looking in the range of 40 to 43-inch models instead. These sizes aren’t quite as common as industry trends have leaned towards larger sets, but you’ll find many with 4K quality, plus higher refresh rates, more HDMI ports and sleeker designs.

The best 40 to 43-inch TVs fit well in almost any room of the home, whether you want to wall mount it in your kitchen, place it on top of your bedroom drawers or fit it beside an awkward fireplace. These are ideal for streaming, gaming or films – and they can be very affordable, too.

Best 40 to 43-inch TVs

How we chose the best 40 to 43-inch TVs

To compile our list of recommendations, we’ve selected the top models across the leading brands, based on a mix of our tech team's hands-on experiences and tests, results from the Good Housekeeping Institute's best TVs roundup, and rigorous product research to find the best picks for a range of budgets.

Best 42-inch TV overall

LG OLED evo AI C5 4K Smart TV

UK Approved(Esquire,Red,HB,GH,Country Living,Prima)
OLED evo AI C5 4K Smart TV

Pros

  • Top scorer in this price range from our tests
  • Great quality and connectivity for gaming, sports and films

Cons

  • Quite expensive

Why we like it: It’s the best TV available within this size range (you can get it in a 42-inch size), and it performed very well in the Good Housekeeping Institute tests, with an impressive score of 89/100. The latest OLED from LG, it has tremendous picture quality for films, sports and gaming, plus LG’s excellent smart TV platform.

Take note: It’s fairly new, so it’s quite pricey. Given that it’s not too different to the LG C4 that it succeeds, you might find that's a better option if you’re after astounding OLED picture quality at more affordable price. It’s also worth mentioning that the sound could be better, so you’ll probably want to budget for a soundbar, too.

Key specifications

Screen sizes42-inch, 48-inch, 55-inch, 65-inch, 75-inch, 83-inch
Resolution4K
Display typeOLED
HDMI portsFour
Voice assistanceYes
Smart platformLG webOS
Best value 42-inch OLED TV

LG OLED42C44LA 42-Inch 4K UHD Smart TV

UK Approved(Esquire,Red,HB,GH,Country Living,Prima)
OLED42C44LA 42-Inch 4K UHD Smart TV

Pros

  • Great value price after the launch of the C5
  • A top scorer from our tests with great picture quality

Cons

  • It'll sound better if you add a soundbar

Why we like it: Not far behind the LG C5 is its predecessor, the LG C4, which earned a score of 88/100 in our hands-on tests. Also available in a 42-inch size, it’s yet another fantastic performer and one that has now seen multiple price drops. With this, you’re still getting stunning OLED image quality for all content and great brightness. The C5 may have a couple of AI-driven upgrades, but this is a terrific buy at a lower price.

Take note: Like the LG C5, it offers decent but not class-leading sound quality. You’ll want to add a soundbar to your setup for a more immersive experience. There are also brighter OLED screens out there, but they’ll come at a higher cost and screen size. It’s worth considering the LG B4, too, but the smallest screen size for that model is 48 inches.

Key specifications

Screen sizes42-inch, 48-inch, 55-inch, 65-inch, 75-inch, 83-inch
Resolution4K
Display typeOLED
HDMI portsFour
Voice assistanceYes
Smart platformLG webOS
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Best 43-inch TV for families

Sky Glass Gen 2

UK Approved(Esquire,Red,HB,GH,Country Living,Prima)
Glass Gen 2

Pros

  • Excellent display improvements
  • Built-in Dolby Atmos audio

Cons

  • Can get pricey with Sky TV packages

Why we like it: It looks a lot like the first-generation version, but this second-gen Sky Glass has an improved 4K display that's both brighter and more vivid. It has a built-in system for immersive sound and comes in three stylish colour options. In our rigorous testing, it impressed with a score of 85/100.

Take note: Sky Glass TVs are available either as an upfront payment or over 24 or 48-month plans. There will be an extra cost once you factor in the entertainment packages too, so it’s worth considering how much this subscription will be in total. For example, you might end up paying from £14 a month (for 48 months) for the TV and then needing to add in a 24-month subscription to Sky Essential TV, at £29 a month.

Key specifications

Screen sizes43-inch, 55-inch, 65-inch
Resolution4K
Display typeQLED
HDMI portsThree
Voice assistanceYes
Smart platformSky OS
A stylish 43-inch artwork TV

Samsung The Frame QLED 4K Smart TV (2024)

Editor’s Choice
The Frame QLED 4K Smart TV (2024)

Pros

  • Looks like an artwork when it's off
  • Anti-reflective matte display

Cons

  • One Connect box can make extra connections tricky

Why we like it: After a TV that blends into your interior design rather than demanding to be the centre of attention? The Frame can be dressed up with picture frame surrounds, so it resembles a work of art when wall-mounted. You can use the “art mode” so it looks like a painting when not in use, and when you’re watching TV, it delivers a glare-free viewing experience, loads of apps on its smart platform, and 4K image quality.

Take note: It's important to remember that it doesn’t come with the swappable frames and these do cost extra (for the 43-inch telly, the teak bezel costs £89, for example), so you’ll want to budget for them. It’s also worth noting that Samsung has moved the ports to its One Connect box – you'll need to find space for this and it can make connecting soundbars and game consoles a little more complicated.

Key specifications

Screen sizes43-inch, 50-inch, 55-inch, 65-inch
Resolution4K
Display typeQLED
HDMI portsFour
Voice assistanceYes
Smart platformTizen
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Budget 43-inch TV for streaming

Amazon Fire TV 4-Series 4K UHD smart TV

Editor’s Choice
Fire TV 4-Series 4K UHD smart TV
Now 33% Off

Pros

  • Affordable for built-in streaming
  • Smart home integrations

Cons

  • Doesn't support hands-free voice control

Why we like it: This is an affordable smart TV with deep integration into the Amazon Alexa ecosystem. It delivers a reasonable picture for the price, with Alexa voice control and the Fire TV platform supporting all the major catch-up players.

Take note: It does have a budget build quality, and you’ll find that the audio performance is basic, too, so you’ll want to add a soundbar to this set. It has quite poor input lag too, so it’s not one for gamers.

Key specifications

Screen sizes43-inch, 50-inch, 55-inch
Resolution4K
Display typeLED
HDMI portsFour
Voice assistanceYes
Smart platformAmazon Fire TV
A great 43-inch TV for most people

Hisense 43A6NTUK 43" 4K Ultra HD Smart TV

Editor’s Choice
43A6NTUK 43" 4K Ultra HD Smart TV

Pros

  • Freely is great for live TV viewing over the internet
  • Excellent specs for gaming

Cons

  • It's worth adding a soundbar to improve the audio

Why we like it: It isn’t the most feature-packed TV, but this Hisense is very affordable and offers an impressive picture quality for the price. It supports several HDR (high dynamic range) formats, low-latency gaming features, Freely for live TV channels over wifi, and interoperability with Apple AirPlay and Google Home devices.

Take note: It’s not going to be among the brightest or best-sounding TVs you can buy. If you’re mostly viewing in darker rooms and have budgeted for a soundbar, though, we don’t think you’ll be too disappointed, given the affordable price.

Key specifications

Screen sizes43-inch, 50-inch, 55-inch, 58-inch, 65-inch, 75-inch, 85-inch
Resolution4K
Display typeLED
HDMI portsThree
Voice assistanceYes
Smart platformVIDAA OS
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A top 43-inch TV for streaming

Amazon Fire TV 43-inch Omni QLED series 4K UHD smart TV

Editor’s Choice
Fire TV 43-inch Omni QLED series 4K UHD smart TV
Now 35% Off

Pros

  • Auto-adjusting brightness
  • Hands-free Alexa support

Cons

  • Not the best option for sound quality

Why we like it: This Amazon Fire TV comes with loads of features. You’re getting a bright QLED screen, hands-free Alexa voice control, all of the major streaming services, and an “ambient mode” to show artwork, family photos and widgets when the TV’s not in use. It also has a sensor to automatically adjust the brightness of the screen to match the conditions of the room it’s in.

Take note: Like many affordable TV sets, the sound performance will be fairly average and will be improved by adding a soundbar to your setup. While it has reasonable picture quality, you’ll also find better from mid-range Samsung or LG models for just a little more, but what sets this apart is that it delivers all its features at a reasonable price – and it often goes on offer too.

Key specifications

Screen sizes43-inch, 50-inch, 55-inch, 65-inch
Resolution4K
Display typeQLED
HDMI portsFour
Voice assistanceYes
Smart platformAmazon Fire TV
A top 43-inch TV for picture quality

Samsung 43" QN90D Neo QLED 4K Mini LED TV

Editor’s Choice
43" QN90D Neo QLED 4K Mini LED TV

Pros

  • Great Mini LED image quality
  • Excellent for gamers and film fans

Cons

  • Potentially a pricey option

Why we like it: This is a high-quality and versatile Mini LED TV with high brightness and excellent picture quality, along with impressive motion handling, powerful gaming features, and a slim design. It offers loads of clarity and detail in its 4K image, along with upscaling of lower-resolution content. It has features that will make it tempting for gamers, sports fans and film lovers, and all the main catch-up services are on its smart platform too.

Take note: It’s one of the pricier options for those looking for a 4K screen, and it has a lot of competition at this price point from the likes of Hisense and TCL, especially if you’re also considering larger screen sizes. There are also higher-quality OLED TVs from LG that are worth considering at around this price or for a bit more (if your budget can stretch).

Key specifications

Screen sizes43-inch, 50-inch, 55-inch, 65-inch, 75-inch, 85-inch, 98-inch
Resolution4K
Display typeMini LED
HDMI portsFour
Voice assistanceYes
Smart platformTizen
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A simple 40-inch TV for the basics

Amazon Fire TV 40-inch 2-Series 1080p HD smart TV

Editor’s Choice
Fire TV 40-inch 2-Series 1080p HD smart TV
Now 30% Off

Pros

  • Built-in streaming platform for simplicity
  • Low price

Cons

  • Only for the basics, with lower picture quality

Why we like it: This is a cheap set available in either a 32-inch or 40-inch screen size, and it’s worth remembering that it’s made for delivering the basics. If you’re after a TV for a bedroom or kitchen and don’t mind that it doesn’t have 4K picture quality, this is a good HD TV, with a comprehensive smart platform.

Take note: This may not be one to have as your primary TV, as it doesn’t have the most impressive image quality, a premium build, speedy performance or decent gaming support.

Key specifications

Screen sizes32-inch, 40-inch
Resolution1080p HD
Display typeLED
HDMI portsThree
Voice assistanceYes
Smart platformAmazon Fire TV

How to pick the best 40 to 43-inch TV

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It’s easy to get overwhelmed with jargon when buying a new TV, but here are the main points we think you should consider when comparing the different models.

What is your budget?

How much money you have to spend on your new TV narrows down your options. It is possible to get a brilliant 40 to 43-inch set for under £500, but if you want the latest screen technology and more smart features, expect to pay over £600 and possibly up to £1,000.

Luckily, many of the best TV brands, including Amazon, Samsung and Sony, all have budget options. You can save extra money – often hundreds of pounds – by choosing a slightly older flagship model instead of one from the latest range.

What features do you need?

While 4K is thankfully common these days, even among the best TVs under £500, we always recommend deciding which features you want to prioritise. If you love using Alexa devices in your smart home, you may want to make sure your TV has that particular voice assistant built in.

If you're connecting a next-gen console like the PlayStation 5, you’ll want to make sure it has a higher refresh rate or a dedicated gaming mode, and if you’re mounting it to a wall, you’ll need to make sure that it has a VESA connection on the back panel. That’s the name for the four pre-built screw holes that you use to connect a bracket. You’ll find it measured in millimetres, and that’s the distance (vertical x horizontal) between the holes.

How many HDMI ports do you need?

HDMI (High Definition Media Input) ports are usually found on the side or back of the TV and are used to receive audio and video from devices like laptops, gaming consoles, soundbars, set-top boxes and streaming devices on your set. We advise aiming for at least three. The last situation you want to be in is having to unplug and reconnect devices every time. That could be awkward if your TV is mounted to a wall.

Most standard HDMI connections will be HDMI 2.0, and that’s perfectly fine for pairing most external devices. The exception is next-gen consoles like the PlayStation 5 and Xbox Series X.

To achieve the best performance from those – 4K resolution at 120Hz refresh rate – you’ll need the latest HDMI 2.1 connectivity. All the HDMI ports on a particular TV might not be 2.1, but often, at least one HDMI port supports this.

Headshot of Simon Cocks
Simon Cocks
Technology Editor

Simon Cocks is Good Housekeeping UK’s Technology Editor, overseeing tech shopping content and strategy for the title. He previously also worked across other titles including Esquire UK, Digital Spy, Men’s Health UK and Women’s Health UK.

Simon specialises in testing the latest smart gadgets, home entertainment gear, headphones, speakers, portable chargers, radios, e-book readers and smartphones. He's reviewed top tech products from brands including Google, Apple, Amazon, JBL and Bose.

A magazine journalism graduate from Kingston University in 2014, Simon also worked on the Discovery and Silkroad inflight magazines. He then gained experience writing about entertainment at SFX and Total Film. He also contributed reviews and interviews to TwitchFilm (later ScreenAnarchy), CultBox and Frame Rated.

He joined Good Housekeeping UK as the Editorial Assistant for Special Projects and was part of Good Housekeeping’s Consumer Affairs Team between 2014 and 2019. In this role, he conducted price comparison research, wrote detailed household and money-saving advice guides and edited thousands of in-depth reviews for the Good Housekeeping Institute.

He has focused on technology and gadgets since 2020, where he started by testing out power banks and instant cameras. He writes reviews, roundups, news articles and deals updates, and also covers top tech deals during sales like Amazon Prime Day, Black Friday and Cyber Monday.

When not testing out the latest gizmos, you’ll find Simon either catching up with the newest releases at his local cinema or out shooting with his beloved compact camera.

You can follow Simon on Instagram, on Bluesky, on LinkedIn and on Threads.

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