Jennifer Aniston has reunited with Friends co-star David Schwimmer for a new Super Bowl advert.

The pair, who played on-again-off-again couple Rachel Green and Ross Geller in the sitcom, have joined forces for a new Uber Eats ad… as Jennifer forgets that David even exists. Gulp.

The clip begins with an on-set assistant handing the actress a bag full of goods including flowers, as Jen's colleague expresses shock over the varied number of items you can buy on the service.

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"Well you know what they say… In order to remember something, you gotta forget something else," the star replies. "Make a little room."

Sure enough, later on in the ad it becomes clear who the actress has forced out of her memory, as David turns up on set and goes over to enthusiastically greet her.

"Have we met?" Jen asks, as the Ross actor tells her: "[We] worked together for 10 years…?"

"10 years! You were great!" the actress pretends to enthuse, as David admits: "You still don't know do you?"

"I don't," Jen replies, before declaring as she walks off: "Like I'd forget 10 years of my life…".

"I hate this town," a frustrated David then tells himself.

jennifer aniston, david schwimmer, friends
NBC Universal//Getty Images

The ad also features a cameo from David and Victoria Beckham, as the couple both forget that she was in Spice Girls.

"Remember when you used to be a Pepper Lady?" David asks, as his equally-confused wife adds: "Wasn't it the Cinnamon Sisters?" They then run through other hilarious alternatives like the Basil Babes and the Paprika Girls.

The promo comes ahead of this Sunday's (February 11) Super Bowl, which traditionally features a number of star-filled adverts as well as trailers.

Meanwhile, last year both Jennifer and David paid tribute to Friends co-star Matthew Perry following the Chandler actor's passing aged 54.