Charlotte Tilbury has been teasing a new release in her popular Pillow Talk line and finally revealed on 18 August 2020 that the eagerly anticipated new innovation is a mascara.
Announcing the release of Pillow Talk Push Up Lashes! Mascara on Instagram, the makeup artist and beauty boss promised that it delivers "instant volume, length, stretch and 24-hour vertical lift effect".
Charlotte explained on Instagram just how much has gone into the new creation, telling fans: "Darlings, I have always been obsessed with lashes and I have done a 27-year study of the best lash DNA to create my new Pillow Talk Push Up Lashes! Mascara. My new innovation is a Pillow Talk beautifying filter for the lashes of your dreams! For every type of lash, every eye shape, everyone, everywhere! "
Good Housekeeping's Beauty Director, Eve Cameron, got the new release early and wasted no time in trying it out...
She told us: "The shape of the brush (a dual-sided wand) means you can get a tight line really easily with it and then it absolutely does give lift, length and volume as it claims – but with no clumpiness. So far so good!’
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The 'pro precision paddle brush' that Eve praised is labelled by the brand as having load, comb and lift technology. It promises to deliver lift and definition as well as the ability to catch and paint even the tiniest of lashes, with diamond shaped bristles to magnify and help open your eyes up wide.
You can check out the new mascara in action below.