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The best turkeys for Christmas 2024
Whether you prefer a crown or whole turkey, these top-rated birds got the Good Housekeeping seal of approval

This year, the Good Housekeeping Institute has tried 24 whole birds and fuss-free turkey crowns in a quest to find the most delicious centrepiece for your Christmas Day dinner.
In our quest to dispel the notion that turkey meat can often be tasteless and dry, the Good Housekeeping Institute was looking for those with a naturally higher fat content and that all-important succulence and flavourful meat.
Whether you’re a fan of the brown leg meat or the white juicy breast, the best examples tasted complex — with notes of grass, game, herbs and natural seasoning.
Best turkeys for Christmas 2024
How do you pick a good turkey?
You may want to consider a free-range bird, which means the turkey has been left to roam freely outside in natural conditions, enjoying a natural diet as they would in the wild.
Free-range birds tend to grow more slowly, resulting in more fat (and therefore flavour), making them significantly less likely to dry out when you cook them.
Where possible, go for the highest welfare option you can afford, as we find you can taste it in the finished dish. We’ve included a selection of fresh and frozen turkey crowns and whole birds that fit the bill.
However, with budgets tighter this year, we’re also confident we’ve found the best value turkeys on the market, starting from just £17, to help you make your feast go further.
What size turkey is best?
When deciding which size turkey is best for you, it’s worth considering how many you’re cooking for. Generally, you’ll want about 175g of cooked meat per person.
To put that into perspective, a small 2.5kg turkey crown will serve about six people, while a whole medium turkey (4-5kg) will feed between eight to 10 people. And don’t forget about leftovers for Boxing Day sandwiches!
How we test turkey
The Good Housekeeping Institute tested 11 whole turkeys, and 13 turkey crowns. Each was cooked according to the brand’s instructions and served “blind” to a panel of experts and consumers, to avoid bias. They tried a selection of fresh and frozen birds from supermarkets and online butchers, in a variety of weights, to help you find the tastiest meat for the big day.
Fancy a change from turkey this year? Our experts have also rounded-up the best alternative meats to buy for Christmas dinner.
Stacey looks after all food and drink reviews — from coffee pods and veg boxes, to natural wine and tequila. Stacey is also founder of Crummbs, where she’s written nearly 2,000 restaurant and hotel reviews since 2013. Prior to this, Stacey wrote hundreds of in-depth buying guides for the Independent, i newspaper and BBC Good Food, as well as reviewing restaurants and interviewing celebrities in her column at Balance Magazine. Stacey has also appeared in BAFTA-nominated BBC documentary Blood, Sweat & Takeaways, where she investigated South East Asia's food production industry, appearing on both Newsnight and BBC World Service to share her findings. Regularly checking out the latest restaurants, bars and product launches, Stacey also loves experimenting with recipes at home, and is a WSET-certified wine and spirits expert, with over 10 years of experience in the business. You can follow Stacey on Instagram @crummbs_uk
Joanna Anastasiou is our Food and Drinks Tester, and has completed certifications in Sensory Foundation and WSET Wine Level 2 training. Prior to this she studied geography with conservation biology at the University of Exeter and trained at Ballymaloe Cookery School in Ireland. Through this she has developed a passion for sustainability within the food and agricultural sectors. Joanna also volunteers in kitchens with FoodCycle, as well as on multiple wildlife conservation projects, where she formed a particular love for bees!


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