It's only been a few months since M&S launched three delicious 'Cake-away' cake jars, with Colin the Caterpillar, Raspberry Ripple and Trillionaire's flavours. In that time, the brand had to double stock just to keep up with demand for the sellout treats, so we're not surprised that the supermarket's already sold over 700,000 of the delights. And only about 200,000 of those sales were from the GH team. No really... they're delicious.
But fans were quick to notice the absence of a certain pig. Crying out on social media for Percy to join Colin in the new jars, the retailer obliged and has now launched a Percy Pig Cake-Away jar!
The press release read: "Head to the cake aisle this week and you’ll find perfectly proportioned jars filled with layers of fluffy madeira sponge with Percy Pig flavour buttercream, raspberry jam and fruity raspberry jelly pieces. Finished with a Percy Pig sweet (of course) and freeze-dried raspberry pieces for that decadent decorative finishing touch."
Could it possibly be tastier than the original three? There's only one way to find out.
Perfect for picnics, packed lunches and on the go treats, they're also a great covid-safe alternative to shared party cakes.
This new Percy launch is a perfect excuse to buy all four again. We need to ascertain which is the most delicious of course.
M&S Cake-Away jars are priced at £4 each and available in M&S stores nationwide.
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Elena Chabo is Cosmopolitan UK's former beauty writer, working on everything from buzzy celeb news and trending beauty, to sincere first-person reviews and engaging video content for social media. She also creates meatier features and expert-led how-to guides, for print and online. Her passion for Black beauty, textured hair, and the ways beauty interacts with culture, society, identity and relationships, quickly took over her writing career and led her into beauty journalism. Following an MA in Magazine Journalism in 2017, she cut her teeth across various roles at Stylist Magazine, before taking on a Digital Writer role at Good Housekeeping. It was here that beauty took centre stage and she launched and ran the site's first stand-alone beauty section. Remaining at Hearst, she joined the Cosmo beauty team in 2022. Find her on LinkedIn.
