Colin the Caterpillar is a national treasure and this month he turns 30, with M&S releasing a picture of its original Colin cake from 1990 in honour of the occasion.
At 30 years of age Colin is now available in Halloween, Easter and Christmas specials, not to mention the popular sweet variation, his wife of four years Connie, giant versions, and Colin and Connie Minis. In short, M&S has a full Colin empire.
The best-selling caterpillar cake was first sold back in 1990 and has been a staple of British birthday parties ever since. Over the past 30 years, he's been changing gradually - in fact, you may not have noticed just how different Colin once looked. The picture above brings it all back with a huge dose of '90s nostalgia.
M&S sells over 450,000 Colin the Caterpillar cakes every year and over 175,000 Connie cakes. The retailer reports that Colin's attended over 10 million birthday celebrations worldwide in his three decades.
Along with releasing the nostalgic picture, the supermarket has launched Mini Colin The Caterpillar faces and declared Colin's Birthday, Wednesday 26 August, National Colin the Caterpillar day.
Colin said in the press release: “I’m so excited and I just can’t hide it! I’m always out and about celebrating friend’s birthdays and now I get to celebrate my own!"
Happy Birthday Colin!
VISIT HERE To find out more about Colin's Birthday and to find delicious Colin recipes.
Mini Colin the Caterpillar Faces are available in M&S stores now and cost £2 per packet.
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Elena Chabo is Cosmopolitan UK's former beauty writer, working on everything from buzzy celeb news and trending beauty, to sincere first-person reviews and engaging video content for social media. She also creates meatier features and expert-led how-to guides, for print and online. Her passion for Black beauty, textured hair, and the ways beauty interacts with culture, society, identity and relationships, quickly took over her writing career and led her into beauty journalism. Following an MA in Magazine Journalism in 2017, she cut her teeth across various roles at Stylist Magazine, before taking on a Digital Writer role at Good Housekeeping. It was here that beauty took centre stage and she launched and ran the site's first stand-alone beauty section. Remaining at Hearst, she joined the Cosmo beauty team in 2022. Find her on LinkedIn.
