Dog lovers, get excited because Asda has just launched an adorable new dachshund cake called Sid the Sausage Dog.

Introducing the pup on Instagram, the supermarket told followers: "We’d like to introduce Sid the Sausage Dog. Guaranteed to create the woof-factor for any special celebration"

The foot-long cake is so cute and costs just £12, despite feeding up to 20 guests.

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Asda

Sid may look almost too loveable to eat, but he sounds tasty enough to persuade us to tuck in. Made of soft chocolate sponge, rolled with chocolate buttercream and coated in solid milk chocolate he promises to be a real crowd-pleaser.

Becky Price, Asda’s Product Development Manager for Cakes at Asda, said in the press release: "We know our customers love a novelty cake that injects plenty of fun into special celebrations at an affordable price!

"We’ve seen a rising demand from our customers for sausage dog-themed products, so Sid is a great addition to our celebration cake range and is sure to become one popular pooch!"

Sid the Sausage Dog Cake is available in selected Asda stores from 13 July, and online from 14 July. RRP: £12.


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Headshot of Elena Chabo
Elena Chabo
Former Beauty Writer

Elena Chabo is Cosmopolitan UK's former beauty writer, working on everything from buzzy celeb news and trending beauty, to sincere first-person reviews and engaging video content for social media. She also creates meatier features and expert-led how-to guides, for print and online. Her passion for Black beauty, textured hair, and the ways beauty interacts with culture, society, identity and relationships, quickly took over her writing career and led her into beauty journalism. Following an MA in Magazine Journalism in 2017, she cut her teeth across various roles at Stylist Magazine, before taking on a Digital Writer role at Good Housekeeping. It was here that beauty took centre stage and she launched and ran the site's first stand-alone beauty section. Remaining at Hearst, she joined the Cosmo beauty team in 2022. Find her on LinkedIn.