White chocolate fans, you're not ready for Cadbury's new releases. The chocolate brand announced on Wednesday (31 July) three new delicious products for white chocolate lovers everywhere.
First up, the aptly named Cadbury White Chocolate bar, which they say are "perfect for sharing whether it’s a big family night in or a delicious afternoon treat". This is joined by the White Chocolate Giant Buttons ("a handy re-sealable bitesize bag – ideal for those looking for a treat they can save for later"), and the very exciting white chocolate Cadbury Freddo Treasures, which come in at under 100 calories.
Nancy Galvin, Brand Executive for Cadbury said of the new release, "We’re always looking for ways to grow and innovate our Cadbury range and are delighted to be bringing the new Cadbury White Chocolate range to stores across the UK. We can’t wait to hear what our fans think about these delicious new products."
Judging by the reaction Twitter, people are already excited. "White chocolate 😍 Cadbury’s chocolate is maybe the best," one person wrote, while another added, "Cadbury’s releasing a white chocolate range is literally a dream come true."
A third added, "I won’t lie, hearing that a new white chocolate Cadbury’s range is coming to Asda has made my day."
Other fans are getting throwback vibes to the Cadbury Dream bar, with someone tweeting, "Everyone hyping over Cadbury’s ‘new’ white chocolate... Am I the only one that remembers when we had Dream bars in the UK?" No! You're not! We remember! And we're excited.
The new Cadbury White Chocolate range will be available in ASDA stores around the UK from September, ranging from RRP £0.90 to £2.49.
Dusty Baxter-Wright is an award-winning journalist and the Entertainment and Lifestyle Director at Cosmopolitan, having previously worked at Sugarscape. She was named one of PPA’s 30 Under 30 for her work covering pop culture, careers, interiors and travel, and oversees the site’s Entertainment and Lifestyle strategy across print, digital and video. As a journalist for the best part of a decade, she has interviewed everyone from Louis Theroux and Channing Tatum to Margot Robbie and Ncuti Gatwa, while she has also spoken on Times Radio and BBC Radio. You can find her on Twitter and Instagram here.
