Meet my ‘Where did you get that?’ dress – and 9 more under £50 guaranteed to win compliments

Picture this, I’m wearing a £21.99 H&M dress, suede jacket and knee-high boots, feeling unapologetically confident and a boho dream. I’m waiting for the bus and I feel a tap on my shoulder… ‘Apologies, but I must ask you where your dress is from?’ (It’s 8:07am and my first compliment of the day.)

Ever since I bought this dress, not a day goes by that I wear it without someone complimenting me on it. Therefore, it’s been coined my ‘Where did you get that?’ dress.

It makes it all the more satisfying when I tell them it’s from H&M. Nope, it’s not £2,380 from Chemena Kamali’s new Chloe drop. Its £21.99 from H&M. Lunchtime rolls round and the tally for ‘Where did you get that?’ is up to four.

At Good Housekeeping, we don’t believe in gatekeeping. So, I’m here to rave from the rooftops about this affordable wonder – and nine others that are all under £50. Yes, you did hear me correctly.

With more recorded sunshine in the month of May than the whole of the summer in 2024 put together, I officially declare 2025 the year of the summer dress! And with the heady hit of pay day, now’s the time to purchase some cheer-bringing fashion so you, too, can also revel in the ‘Where did you get that?’ joy; five simple words that transform any bad day into a good one.

Included in our roundup are trusted brands for affordable fashion – such as Next, Zara, New Look and even Nobody’s Child. Whether you prefer long or short, sleeves on sleeveless, prints or simple designs, these dresses will impress and suit every type of woman.

Shop our top 10 under-£50 dresses below – summer style, sorted: