Trinny Woodall made her name as a straight-talking style guru and her Trinny Londonbeauty range is exactly what you’d expect: smart, simple, ‘cut-to-the-chase’ products that deliver. In eight short years, it’s turned Trinny into a midlife beauty guru in the same revered league as Bobbi Brown and Caroline Hirons.
What started as a capsule collection of stackable makeup pots has boomed into a successful line of skincare and cosmetics, defying all the grey men who told her there was no place in the youth-obsessed beauty world for a pro-age brand. Her devoted ‘Trinny Tribe’ (71,000-strong and rising) would beg to differ.
Trinny’s fuss-free, problem-solving formula is at the heart of her (100% refillable) skincare range. She happily admits that she creates products for the results she wants to see on her own face, whether it’s the deeply-nourishing Bounce Back Moisturiser or the Plump Up serum that loads skin with peptides for a youthful, hydrated bounce.
A huge recent blockbuster was her The Elevator neck cream, which surprised even Trinny with its efficacy. ‘We have a clinical claim for lifting a sagging jaw, which is [expletive deleted] impossible to get!’ she told GH. ‘I make things I want for myself that really will work and really change skin. My neck was a lot worse than it is now. I’ve used this cream for six, seven months, and the biggest difference I’ve found is the crepiness.’
Obviously, that’s an easy thing for the brand founder to say, but it’s backed up by GH beauty director Lynne Hyland: ‘I’ve given this cream to three of my fussiest friends to try, and they’ve all said it really works.’
GH also highly rates Trinny London’s cosmetics line. The products are all about practicality, from ‘miraculous’ line-smoothing balms to the original, stackable shades that can be used as blush, lip balm and eyeshadow. Portability is key for handbag obsessive Trinny, whose latest on-the-fly Trinity stick for lips, eyes and cheeks is a whole face freshen-up in a minute.
Her BFF base franchise, meanwhile, is a boon for busy mornings and fatigued faces. The original sell-out hero, BFF cream, has been joined by her fuller-coverage BFF All Day, the BFF Eye concealer and the nourishing BFF De-Stress, which combines the hydrating benefits of a serum with a sheer, skin-brightening tint.
In short, there’s a LOT to discover. Here are the very best products the GH beauty team swears by.
Wave goodbye to dull, slack skin! This iconic moisturiser promises to hydrate and restore plumpness, and Trinny herself says she created it for ‘anyone who looks in the mirror and thinks, “I’m really feeling my age”.’ The secret? It’s formulated with the brand’s 4-peptide complex to increase elasticity and firmness. It’s also GHI approved as one of the best night creams you can buy!
We’re all guilty of forgetting that our neck deserves a little TLC too. The Elevator is a targeted concentrate dedicated to visibly smoothing neck lines and wrinkles. Featuring some impressive ingredients such as isodon japonicus, a plant often used in anti-ageing skincare and decapeptides, your skin will thank you.
For plump, bouncy skin, you’ll want to give this serum a try. Not only is it hydrating (thanks to a formula packed with hyaluronic acid), it also boasts no fewer than six peptides to help boost collagen and elastin production. It’s a truly universal product that even those with sensitive skin can enjoy.
It would be impossible to not include Trinny’s iconic, glowy BFF cream. It contains colour-transforming encapsulated pigments that burst when they meet your skin, creating your perfect, personalised shade. It offers SPF30 protection, too.
Meet Trinny’s latest makeup multitasker: lips, cheeks and eyes all in one nifty stick. This dual-ender features one gloss shade and one matte shade, in three versions inspired by Trinny’s favourite global destinations. It’s all you need for a makeup look on the fly.
This lipstick is hydrating, light and comfortable to wear, and there are 11 feelgood shades to choose from. In true Trinny style, the formula also includes a replenishing peptide to plump lips over time. As our testing discovered, it really is joyous!
A dual-use product for lips and cheeks is a brilliant way to shrink your makeup bag while ensuring a flattering, cohesive look. Lip2Cheek's translucent finish blends seamlessly with your natural skin and lip tones, creating a ‘your-skin-but-brighter’ effect.
If you’re new to chemical exfoliants, start your journey with Tiptoe In. It’s a great entry-level formula that uses PHA (polyhydroxy acid) to gently exfoliate dead skin cells and reveal your skin’s natural radiance. Start by applying it twice a week and gradually build up to daily use. Stay loyal to it and you’ll notice a brighter, clearer complexion.
Ultra creamy and intensely pigmented, the Line2Define eyeliner can be used to create that sultry, smoky effect Trinny is known for. It blends like a dream and once it sets, it won’t budge. It’s available in six rich shades, so you can switch things up beyond the classic black.
Meet Trinny’s suits-all, fuss-free cleanser. The balmy yet slightly textured gel rids your skin of any grime and cleanses thoroughly without stripping. It’s formulated with oat amino acids, which help to unclog pores, while the AHA/PHA combination gently sloughs away dead skin cells to create a smooth canvas for makeup application.
Microneedling at home may sound intimidating, but Trinny told GH exactly how she’s made it easy (and effective). This handy tool will help promote faster cell regeneration and it also helps your serums and lotions work more effectively. It might be her boldest launch, but boy, is it good.
For the days when you want just a smidge of coverage, this clever pot has you, well, covered. Trinny believes that foundation and concealer should only be applied where necessary, allowing your skin’s natural beauty to shine through – a philosophy we can get behind. Simply tap this into the skin with your fingers for a lovely, subtle finish.
A serum to really accelerate skin repair, smoothing away blotchiness while reducing the appearance of fine lines and wrinkles. It’s balanced enough to use every evening, so you’re far less likely experience some of the common side-effects associated with retinoid use.
A foundation designed for those tricky skin days when you want a little more coverage, but certainly don’t want any trade-off of caking or creasing. The buildable formula offers a natural-looking, matte coverage and contains calming botanical extracts to soothe the skin.
Described by Trinny as a ‘little pot of wonder’, this quick fix uses a combination of silicones to instantly blur fine lines, making skin look fresher and firmer. You can use it under or over makeup – we love to dab it on top of foundation for a smoothing top-up throughout the day.
Part of Trinny London’s stackable cosmetics range, Eye2Eye is ideal for anyone who likes to keep their eye makeup simple. The cream shadow formula glides over lids and stays in place without smearing. The sheer finish means you can build the colour up (and you can easily get away with slap-dash application).
Is there anything better than skincare and makeup in one? Trinny’s serum-concealer hybrid contains both skin-boosting ingredients and light-reflecting pigments to instantly fade dark circles and hydrate the skin.
Iridescent shimmer in a pot, what’s not to love? The multi-use cheek and lip colour is glowy without being too glitzy. Try tapping it over the highest points of your cheekbones, or dabbing over a favourite lipstick for a glossy effect.
Knowing the importance of applying SPF every day, Trinny set out to create a formula that’s hydrating, hard-working and one ‘you’ll actually want to wear’. It’s another GHI favourite, winning acclaim in recent testing to find the best products for menopausal skin. That’s because it feels like a really great day cream, but just happens to have the bonus of next-generation sun filters with no chalky cast.
This GHI-approved blush is the perfect addition to your Trinny stack. A little goes a long way with this creamy, pigmented formula. It blends seamlessly into the skin, leaving a healthy and rosy complexion.