Holly Willoughby has worn so many stunning festive outfits in the run-up to Christmas this year, but her latest look has to be our favourite so far.
The TV star wowed fans on Instagram on Monday (23 December) by posting a short video clip that revealed how her custom-made Mrs Claus-style gown was created.
The 38-year-old will wear the red and white gown to present Take Off, her new show with Bradley Walsh, which airs on BBC One on Christmas Eve.
In the accompanying caption, Holly wrote: "Ending the year on a high! Christmas dress of dreams “The Making” ... on Christmas Eve myself and @bradderswalsh have a new show on @bbcone #takeoff 8pm..."
She went on to thank the dress designer, adding: "Pour yourself a glass and finish off any last minute wrapping... Dress by @samsondougal ... thank you!!!"
Fans were predictably impressed by Holly's statement look, with one writing: "I'm in love with this dress", and another saying simply, "Amazing!"
Take Off is on BBC One at 8pm on Christmas Eve.
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