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Bissell Little Green Machine
Credit: Bissell
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COSRX Advanced Snail 96 Mucin Power Essence
Credit: Cosrx
Why it's popular: The trendy COSRX product is also our best overall facial essence that absorbs quickly and hydrates skin.
What reviewers are saying: Of the over 56,000 five-star reviews on Amazon, one satisfied shopper wrote, "Within a few days my lifeless, dull face was becoming softer and brighter. Now I've used it for a few weeks and the results are getting better and better. "
RELATED: Everything You Need to Know About Snail Mucin
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best overall clothes steamer
Conair Handheld Garment Steamer for Clothes
Now 52% Off
Credit: ConairWhy it's popular: GH cleaning experts named this steamer best overall in our last categorical test and it even holds a Good Housekeeping Seal. It was a star at removing wrinkles and was ready to go in just 39 seconds.
What reviewers are saying: "This little steamer is easy to use. The water does not leak out. I have used it on light wrinkles on a shirt and heavy wrinkles on my jeans," said one satisfied Amazon shopper.
RELATED: The Best Clothes Steamers
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best teeth whitening strips for visible results
Crest 3D Whitestrips Professional Effects
Credit: Crest
Why it's popular: One of our top picks for the best teeth whitening strips, these proved to lighten teeth two to four shades after 2o days of use.
What reviewers are saying: "Coffee stains that stubbornly squatted on my teeth started to fade, revealing a noticeably whiter smile," wrote one reviewer while another noticed results after just a few uses.
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Revlon One-Step Hair Dryer And Volumizer Hot Air Brush
Now 21% Off
Credit: RevlonWhy it's popular: After testing 10 hair dryer brushes for 10 weeks, the Revlon Hair Dryer and Volumizer Hot Air Brush dried hair the fastest. It also stood out for its affordable price (even before sales).
What reviewers are saying: "I liked how the brush head was large, which allowed it to dry more hair at once," a tester reported.
READ OUR FULL REVIEW: Revlon One-Step Hair Dryer Brush
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MATEIN Travel Laptop Backpack
Now 45% Off
Credit: MateinWhy it's popular: A best value pick in multiple backpack guides, this best-selling laptop backpack has over 84,000 5-star Amazon reviews and is available at its lowest price yet.
What reviewers are saying: "This backpack was perfect. I could put quite a lot of stuff in it and keep items of different categories separate," stated one five-star review.
RELATED: The Best Backpacks
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top-tested sheet set
California Design Den Queen Size Bed Sheet Set
Now 28% Off
Credit: California Design DenWhy it's popular: The Good Housekeeping 2024 Bedding Award winner is also our best overall bed sheet set.
What reviewers are saying: "I liked the shape and fit of these better than any other sheets I've tried," reported one tester while another added that the sheets had a good weight and felt high-quality despite the affordable price tag.
RELATED: The Best Bed Sheets
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top gift pick
I Wrote a Book About You
Credit: Compendium
Why it's popular: Our shopping editors often include this #1 best-seller in gift guides because of the adorable prompts.
What reviewers are saying: "The finished book turned out to be a heartwarming keepsake that had everyone in the birthday gathering teary-eyed," said one shopper.
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Vanity Fair Full Figure Beauty Back Smoothing Bra
Now 27% Off
Credit: Vanity FairWhy it's popular: Bra experts in the GH Institute named this Vanity Fair bra the best underwire bra for older women. It maintained its shape even after being laundered.
What reviewers are saying: One five-star reviewer wrote, "This bra is by far the best brand of bra I have ever owned."
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LEGO Icons Bonsai Tree Building Set
Credit: LEGO
Why it's popular: LEGO Black Friday sales are hard to pass up. Snag our favorite sets for less and spend the holidays building.
What reviewers are saying: "I have many Lego sets, and by far the bonsai tree is my favorite...You can position the frogs and flowers how you want so it's unique to you," said one five-star review.
RELATED: The Best LEGO Sets
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trendy belt bag
Lululemon Everywhere Belt Bag 1L
Now 24% Off
Credit: LululemonWhy it's popular: The Everywhere Belt Bag is a favorite among GH staffers because its adjustable design is convenient for multiple uses.
What reviewers are saying: “I bought this bag a few years ago, but it still looks just as good," said Textiles, Paper & Apparel Lab Product Analyst Grace Wu.
RELATED: Our Favorite Items From Lululemon's Black Friday Restock
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best overall throw blanket
Bedsure Sherpa Fleece Throw Blanket
Now 39% Off
Credit: BedsureWhy it's popular: This top-tested throw blanket is on sale for Black Friday at its lowest price yet. The Bedding Award Winner is also a GH analyst's favorite because it's insanely soft but doesn't shed.
What reviewers are saying: "The throw blanket feels quite substantial for [the price], and I'm impressed by how warm it is," said one GH editor, while a tester added, "I swear I woke up happier because of the coziness of this blanket."
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Apple AirPods Max Wireless Over-Ear Headphones
Credit: Apple
Why it's popular: In Lab evaluations, our Media & Tech experts found that these over-ear headphones offeed next-level sound quality and noise cancellation. Right now, they're at their lowest price ever on Amazon.
What reviewers are saying: "The sound clarity is unmatched, they integrate effortlessly with other Apple devices, and the battery life stands out," reported one satisfied Amazon shopper.
RELATED: The Best Apple Airpods
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Dyson V11 Origin Cordless Vacuum
Credit: Dyson
Why it's popular: Cleaning pros have tested dozens of Dyson vacuums over the years and have found the top-performing vacs offer game-changing features to help you tackle dust and debris.
What reviewers are saying: "I have always been surprised at the price, but the machine has lived up to the hype. Well built, easy to operate and cleans like a dream," said one of the more than 13,300 online reviews.
RELATED: The Best Dyson Deals for Black Friday
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most popular loungewear sale
ANRABESS Lounge Matching Set
Now 33% Off
Credit: Anrabess16
Linenspa All-Season White Down Alternative Quilted Comforter
Credit: LINENSPA
Why it's popular: The down alternative comforter has more than 130k online ratings and one GH analyst who is a hot sleeper reported that she didn't wake up in night sweaters when sleeping under the comforter.
What reviewers are saying: "I honestly didn't have high expectations of this comforter, given how cheap it was, but I was definitely taken by surprise! This is the most comfortable comforter I've ever had," wrote on five-star review.
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Yankee Candle Balsam & Cedar Candle
Now 50% Off
Credit: Yankee CandleWhy it's popular: The Amazon's Choice candle is 50% off right now and blends balsam, cedar and juniper berry for a cozy winter scent.
What reviewers are saying: "Smells amazing. I love that they [Yanke candles] burn slow and are not overpowering," said one Amazon shopper.
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Ewedoos Fleece Lined Leggings
Now 32% Off
Credit: EwedoosWhy it's popular: These leggings have a 4.7-star rating on Amazon across more than 14,300 reviews. Its heat lining will keep you warm in the winter and we appreciate the buttery soft feel.
What reviewers are saying: One five-star review stated, "The fleece lining is warm but doesn’t add bulk. I wore these outside in 14-degree wind chill and they kept my legs warm."
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Keurig K-Express Essentials Single Serve K-Cup Pod Coffee Maker
Credit: Keurig
Why it's popular: Keurig is a popular coffee maker and this single-serve model has almost 35,000 customer reviews on Walmart. It has a large 36-ounce water reservoir and can brew you a hot cup of joe in minutes, according to the product description.
What reviewers are saying: One satisfied Walmart shopper wrote, "This unit looks great in the kitchen, and brews very quietly compared to several other quick-brew units that I have bought over the years."
RELATED: The Best Single-Serve Coffee Makers

Elizabeth Berry (she/her) is the Updates Editor at the Good Housekeeping Institute where she optimizes lifestyle content across verticals. Prior to this role, she was an Editorial Assistant for Woman’s Day where she covered everything from gift guides to recipes. She also has experience fact checking commerce articles and holds a B.A. in English and Italian Studies from Connecticut College.
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