30 Editor-Adored Items From Women-Owned Businesses This Month (and Always!)
Unsurprisingly, tons of our experts' top-tested products are from female-led brands.

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At Good Housekeeping, we make an effort to support women-owned and founded businesses all year round — and Women's History Month gives us an extra chance to celebrate our very favorite brands. While we recommend supporting your local businesses first and foremost, we'd be remiss not to highlight these fabulous female-led online shopping destinations. From Good Housekeeping Institute-tested fashion staples to new and trending beauty products, we've rounded up 30 items to shop from women-owned brands this March and beyond.
It's no surprise that brilliant female creatives, entrepreneurs and designers are behind many of our editors' most-loved products. That includes our beauty experts' top affordable perfume pick from Phlur, our cleaning pros' best laundry tablets from Blueland and GH Bedding Award-winning pajamas from Eberjey, Below, shop some of our favorite items across home, fashion, beauty, food and more, all from innovative women-owned brands.
Lauren Gruber is an associate commerce editor at Hearst Magazines, where she writes for publications like Good Housekeeping, Cosmopolitan, Prevention, Country Living, House Beautiful, and more. She has over four years of professional experience covering a variety of lifestyle topics from home to fashion, with an advanced background in beauty and fragrance. When she’s not researching the most worthy Prime Day deals or hands-on testing all the latest perfume launches, Lauren is probably hanging out with her cat Serafina or flexing her AMC A-List membership at the movie theater.
You can find her previous work at Entertainment Tonight, Shop TODAY, USA Today, Self Magazine, L’Officiel USA, V Magazine, and Modern Luxury Media.


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