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10 Most Popular Products of July 2021, According to Readers

These pieces are essential all year round.

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most popular products of july 2021
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Each month at Good Housekeeping, we round up the best gifts on the market, report on top trends of the season, and put both new and trusted products to the test in the esteemed Good Housekeeping Institute — and each month, our readers decide which items they want to spend their hard-earned cash on.


July was a huge shopping month for our readers, with the majority of them investing in staples for the home. Their shopping lists included several bigger ticket items like top-tested purifiers and air fryers, while also prioritizing nighttime comfort with fan-favorite sheets from Brooklinen and dreamy pillows from Parachute Home.

In July, we also noticed that readers were shopping for the best travel gear, as people started going on bigger trips again, looking for pieces to keep their PPE organized and easily accessible. Comfortable underwear was also a hit this month, including pieces that scored high in Good Housekeeping Institute Lab tests. See below for the most popular products for July 2021, picked by you our trusted readers.

1
Make Traveling Way Easier

Away Travel The Clear Pouch Set

The Clear Pouch Set

Since traveling is now back on the rise, our readers have been flocking to Away for their luggage necessities. This clear, water-resistant plastic pouch is perfect for your mini TSA-approved liquids and lotions. Each can pack flat if you plan to return home with a few extra goodies, or they can expand if you have a little more you need to squeeze in on the way to your destination. 

2
Soft and Luxurious Towel Set

Brooklinen Super-Plush Bath Towels

Super-Plush Bath Towels
Credit: Brooklinen

There's no doubt that our readers love a good Brooklinen sheet set, but according to our July stats, the love goes for their plush bath towels as well. The soft, Turkish cotton pair comes in five neutral colors including, cream, smoke and marbled black. They even have some fun limited-edition colors at the moment.

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3
Best for Foodies

Ninja AF161 Max XL Air Fryer

 AF161 Max XL Air Fryer

Air fryers are the way to go these days for easy and delicious cooking. This one from Ninja was named our best overall air fryer according to our experts in the Kitchen and Appliances Lab. Reheat last nights takeout wings or make fresh french fries, the options are endless. 

4
Size-Inclusive Bra Brand

ThirdLove 24/7 Classic T-Shirt Bra

24/7 Classic T-Shirt Bra
Credit: thirdlove

With brand sizing available from 30 to 48 and cup sizing from A to I, it's no wonder or readers were interested in this size inclusive brand. Made with soft micro jersey fabric, memory form cups and pleated straps to provide ultimate comfort. 

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5
Reader Favorite

Brooklinen Luxe Core Sheet Set

Luxe Core Sheet Set
Credit: Brooklinen

Over 1,000 readers decided to invest in their night time comfort and relaxation in the month of July by snagging the luxe core set from Brooklinen. With a thread count of 480, who could pass up on these 100 % cotton luxe sateen sheets?

6
Best Overall Carpet Cleaner

Bissell ProHeat 2X Revolution Pet Pro Carpet Cleaner

ProHeat 2X Revolution Pet Pro Carpet Cleaner

That's right, our best overall carpet cleaner has made it to our most popular product list once again. With the ability to deep clean upholstery and high traffic areas like stairs — while also handling pet hair — readers couldn't resist giving it a try themselves. 

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7
Great for Excessive Walking and Traveling

Allbirds Tree Runners

Tree Runners
Credit: Allbirds

The "worlds most comfortable shoe" made it onto our list for July. Loved by Good Housekeeping Institute engineers and editors, this cozy shoe is under $100 bucks, machine washable and pretty cute if you ask our readers. 

8
Down Pillow That's Worth the Money

Parachute Home Down Pillow

Down Pillow
Credit: Parachute Home

Get that luxury hotel feel in the comfort of your own home with this down pillow. Choose a firmer option for those who need more support, a medium feel for back sleepers or a softer pillow for stomach sleepers. Parachute has something for everyone and all pillows are available in standard and king sizes.

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9
Cute and Protective Underwear

Thinx Hiphugger

Hiphugger
Credit: She Thinx

This stylish undergarment was named our best overall Period panties by our Textile experts and scored the highest out of all tested. They are available in a range of styles from hiphuggers to boy shorts and thongs.

10
For Cleaner Air

Honeywell HPA300 HEPA Air Purifier

 HPA300 HEPA Air Purifier

While you can't control the air quality when outdoors, you at least have the ability to manage and provide clean air in your home. This HEPA certified XL room air purifier features three cleaning levels and removes up to 99.7% of airborne particles. 

Headshot of Raena Loper
Raena Loper
Contributing Writer and Analyst

Raena Loper (she/her) is a fashion journalist and product analyst based in New Jersey whose work has appeared in Forbes, Good Housekeeping and O, The Oprah Magazine. Raena is a graduate from Montclair State University where she earned a degree in fashion studies as well as gender, sexuality and women's studies. In her free time, she enjoys sewing, cooking BBQ and spending time with family. 

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