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11 Hawaiian-Owned Businesses to Shop Now to Support Maui

Support local shops and donate funds to relief efforts at the same time.

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hawaiian owned business

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Tourism is at the heart of Maui’s economy, and when catastrophic fires ripped through Hawaii’s second-largest island in Agust, they destroyed large swaths of hotels, storefronts and restaurants — and, as a result, wrecked many residents' livelihoods. Sadly, it could take years to rebuild, costing the local economy billions of dollars. Even worse, the fires devastated many people on a personal level, with some losing homes and loved ones.

When tragedy strikes, it's hard not to feel helpless, but there are lots of ways to support those affected. One of the most important is to invest in the local economy. These Hawaiian-owned businesses are donating 100% of profits to Maui's recovery. By purchasing any of the items below, you are helping organizations like the Maui Humane Society, the American Red Cross, regional food banks and much more.

Note: Some of these items are only available while supplies last, so if you see something you like don't hesitate! It helps a local business and gives money to relief funds at the same time.

MORE WAYS TO SUPPORT

Honolulu Makers Market

 Honolulu Makers Market
Credit: Honolulu Makers Market

Pick up a #prayformaui fundraiser sticker (or two) from Honolulu Makers Market — 100% of the proceeds will go to the American Red Cross of Hawaii to aid in providing shelter for those displaced by the fires. The sticker is vinyl and measures 3 inches by 3 inches.

SoHa Living

SoHa Living
Credit: SoHa Living

One hundred percent of the sale of any item from the Maui Strong Collection will be donated to Hawai‘i Community Foundation’s Maui Strong Fund, the Maui Food Bank and Salvation Army Hawai‘i. The collection includes a variety of tote bags, cosmetic bags, magnets, wooden signs and more in an array of designs.

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Aida Salehi

Aida Salehi
Credit: Aida Salehi

This North Shore artist will donate 100% of proceeds from her "Nohoanu" print to the Council for Native Hawaiian Advancement’s matched donation fund. The print shows a Hawaiian Red Cranesbill flower, a rare species of geranium only found in Maui.

Twiggy Hawai‘i

Twiggy Hawai‘i

All proceeds from the sale of items from the Japanese Pink + Yellow Collection will be donated to the Aloha Diaper Bank. But move fast — many of the limited edition pouch styles are already sold out!

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Pali Swim

Pali Swim
Now 49% Off
Credit: Pali Swim

Purchase a "Hawai'i Seasonal Color Wheel" by Sasha Duerr and 100% of sales will be donated to the Maui Food Bank. The wheel represents the colors of dyes that can be made from locally foraged plants, celebrating the biodiversity of the area.

Gorgeous Shades

Mohala Eyewear

Mohala Eyewear
Credit: Mohala Eyewear

Proceeds from sunglasses or glasses purchased from the Maui Wildfires Relief Collection will be donated to Hawai‘i Community Foundation’s Maui Strong Fund. Mohala Eyewear, which offers a variety of nose-bridge styles, sells both regular glasses and sunglasses.

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Kaiao Space

Kaiao Space
Credit: Nani Welch Keliʻihoʻomalu

Purchase an item from Kaiao Space's online art print fundraiser, like this one by Nani Welch Keliʻihoʻomalu, and 100% of the net proceeds will be donated to the Council for Native Hawaiian Advancement's Kako‘o Maui Fund and Chef Hui’s Feed the People Maui Fund. More than a dozen artists have contributed prints, so there's something to suit many tastes.

Keiko Jewelry

Keiko Jewelry
Credit: Keiko Jewelry

Proceeds from the sale of Keiko Jewelry's My Little Opihi collection, including this 14k gold, 8mm Opihi pendant, benefit the Maui United Way, the Maui Strong Fund and the Maui Humane Society. Designer Kristi Hayashida was inspired by her lifelong love of diving for shells in Oahu.

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Clhei

Clhei
Credit: Clhei

The truth is you can never have too many hats, and this one exudes simple elegance — and benefits Love the Sea. Don't forget to browse the other handbags and leather goods Clhei is known for.

In4mation

In4mation
Credit: In4mation

Order a Unity Maui Relief Tee and 100% of the proceeds go to the Hawai‘i Community Foundation’s Maui Strong Fund and the Maui Humane Society. Be sure to check out some of In4mation's other cool surf- and skate-inspired designs.

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LexBreezy Hawai'i

LexBreezy Hawai'i
Credit: LexBreezy Hawai'i

All proceeds from LexBreezy Hawai'i's Aloha Button-Down Dress go to the Maui Relief Fund — and, bonus, you'll have something perfect to wear when the island is up and running again. LexBreezy Hawai'i was founded by a second-generation clothing designer who wants to continue showcasing the culture of Hawai'i through clothing.

Headshot of Christina Montoya Fiedler

Christina Montoya Fiedler is a Los Angeles-based freelancer with over 15 years of experience writing for online publications. Her work can be seen in Good Housekeeping and Woman's Day, where she covers everything from gift guides to personal essays. She holds a B.A. in English from Chapman University and is working toward her Early Childhood Education teaching credentials. She is proud to be of Native American (Ohkay Owingeh) and Mexican American descent.

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