50 Target Best-Sellers That Are Actually Worth the Hype, per Our Editors
Including our experts' top-tested stand mixer in a Target-exclusive color.

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Whether it's a buzzy celebrity collaboration or a practical everyday staple, Target is one of our editors' favorite retailers for finding wallet-friendly furniture, fashion and beauty must-haves. But as much as we love going on a massive Target shopping spree, not every item is worth adding to your cart. To help you navigate the store's expansive inventory — and introduce you to some new favorite products in the process — our shopping editors have curated a list of just 50 top-rated Target picks that deserve all the hype.
In our opinion, a Target best-seller is a product that's not only popular among shoppers, but also has the reviews to back it up. So, we've only included products with at least 100 reviews from real Target customers — with an average of at least a 4/5 star ratings. That includes several Good Housekeeping Institute-tested picks, like a GH Beauty Award-winning highlighter and our Kitchen Lab's best overall stand mixer in a Target-exclusive colorway. And the best part? These Target best-sellers start at just $5.
Lauren Gruber is an associate commerce editor at Hearst Magazines, where she writes for publications like Good Housekeeping, Cosmopolitan, Prevention, Country Living, House Beautiful, and more. She has over four years of professional experience covering a variety of lifestyle topics from home to fashion, with an advanced background in beauty and fragrance. When she’s not researching the most worthy Prime Day deals or hands-on testing all the latest perfume launches, Lauren is probably hanging out with her cat Serafina or flexing her AMC A-List membership at the movie theater.
You can find her previous work at Entertainment Tonight, Shop TODAY, USA Today, Self Magazine, L’Officiel USA, V Magazine, and Modern Luxury Media.


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