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55 Mandela Effect Examples That'll Make You Question Everything

How many of your favorite childhood movies, TV shows and treats do you REALLY recall?

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“Luke, I am your father.” It’s one of the most famous movie quotes ever, right? Not quite. That line isn’t actually in the Star Wars movies. Darth Vader’s real line is, “No, I am your father.” If that’s definitely not how you remember it, you’re not alone. This is just one example of the Mandela effect.

The Mandela effect is a phenomenon where many people collectively misremember events, historical facts and pop culture, like so many fans confusing that iconic Star Wars line.

New examples of the Mandela effect, from the spelling of Berenstain Bears to the existence of a '90s movie called Shazaam, commonly sweep through social media. Some people are so surprised by their bad memories that they start conspiracy theories like an alternate timeline to explain it.

Why is it called the Mandela effect?

This phenomenon was named by paranormal researcher Fiona Broome. She wrongly recalled Nelson Mandela dying in the 1980s. She could remember news coverage of his funeral — even though he later became the president of South Africa, and passed away in 2013. After she found others who misremembered the same thing, she began studying the phenomena of collective false memory. Thus the Mandela effect was born!

Why does the Mandela effect interest so many people?

Wilma Bainbridge, Ph.D., an assistant professor in the Department of Psychology at the University of Chicago, is a leading expert on the Mandela effect. She explains its popularity by noting, “We like to think we understand our minds well and have good control over our memories. The Mandela effect is one of those cases where our memory betrays us, creating a creepy, eerie feeling.”

What causes the Mandela effect?

According to Bainbridge, one possible reason for the shared false memories is that people may recall what they expected to see, rather than what they actually saw.

For example, many people remember the Monopoly Man having a monocle — even though he doesn’t wear one. This is because, Bainbridge says, many people have a preconceived idea “of what rich older men should look like” — like having a cane, a top hat and a monocle. When people misremember a monocle, it’s likely because they are falling back on those preconceived expectations. Another possibility is that “the power of suggestion could cause people to have these false memories,” Bainbridge says. When people discuss Mandela effect examples on social media, for example, it can create new false memories in people.

A last theory is that some images are less memorable than others. In Bainbridge’s research, participants were shown an image, then drew it from memory. Many of the drawings included similar Mandela effect errors. Regardless of who looked at them, some images were more likely to be remembered correctly, while others were more forgettable and more likely to be misremembered.

We were wrong about so many movie lines, facts and more. Keep reading for commonly misremembered Mandela effect examples.

Nelson Mandela's Death

nelson mandela
Media24/Gallo Images//Getty Images

Let's start with the origin of the Mandela effect. Nelson Mandela, who this theory is named after, died in 2013. However, many people remember him dying in prison in the 1980s.

RELATED: Easy Tips to Help You Remember Things Better

Shaggy’s Adam’s Apple

shaggy and scooby from scooby doo
Everett

Do you remember Shaggy from Scooby Doo with a big Adam’s apple — maybe as he inhales a giant sandwich? So do tons of others, but in reality, it’s nowhere to be seen.

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Mickey Mouse’s Suspenders

a person in a garment
Mario Tama//Getty Images

Quick! How does Mickey Mouse hold up his pants? Answer: Not with suspenders, even if you could swear you remember him wearing them.

RELATED: Unique Disney Gifts for Mickey's Biggest Fans

Fly, My Pretties, Fly!

the wizard of oz
Silver Screen Collection//Getty Images

When the Wicked Witch sends her flying monkeys after Dorothy in The Wizard of Oz, many remember her shouting, “Fly, my pretties, fly!” and cackling. But in the movie, she actually shouts, “fly, fly, fly.”

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Captain vs Cap’n Crunch

a bag of cereal
Getty Images

How do you spell the peanut butter-flavored cereal with a pirate on front? That’s right, it’s Cap’n — not Captain! — Crunch. However you spell it, we know one thing for sure: It’s delicious.

Snoopy’s Tail

a cartoon of a dog
©Apple TV//Everett

What color is Snoopy’s tail? Some will tell you it’s black, but in reality, it’s white with a small black spot on it.

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Tony the Tiger's Nose

text
Getty Images

Tony the Tiger has a blue nose, not black. Many people remember the famous Frosted Flakes mascot with a black nose, probably because of the color of his stripes.

Sinbad Never Played a Genie

hope 'n' harmony's remarkable evening of hope for the children
Mark Sullivan//Getty Images

This one is perhaps the most bizarre of all. Several people can attest that they distinctly remember seeing the comedian in a movie called Shazaam. Many argue they're confusing this memory with the movie Kazaam, starring Shaquille O'Neal as a genie. But who really knows?

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Oops!...I Did It Again Headset

britney spear oops i did it again music video
YouTube

Another Mandela effect has to do with Britney Spears' famous music video. Many can distinctly remember Britney wearing a microphone headset in the video (her doll was even sold with one), however, after re-watching it, it's clear she never wore it in the video. So, how do we all have a clear image of this? It's likely because Britney is famous for performing live with a microphone headset, and the two are merging in our heads.

Jif, Not "Jiffy"

mandela effect
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People swear there was a "Jiffy" peanut butter back in the day, but we speculate they're combining Jif with its competitor, Skippy.

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Looney Tunes, Not Toons

mandela effect
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It makes almost zero sense, but yes, the cartoon was spelled as "Tunes."

RELATED: The Best Cartoons of All Time

The Berenstein Bears Didn't Exist

mandela effect
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The lovable cartoon bear family actually spelled their last name with an "a": The Berenstain Bears.

RELATED: Best Kids' Books of All Time

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Curious George's Tail

mandela effect
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... was never there. Are you freaking out? Okay, moving on.

'Sex and the City'

Product, Text, Book cover, Paper,
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While these four women were having sex in the city, the show was actually titled Sex and the City.

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Febreze

mandela effect
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You might use the stuff every day, but be honest: You thought it was "Febreeze," didn't you?

Oscar Mayer

mandela effect
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One of the most confounding of all: There's an "A" in "Mayer"?! Honest to goodness, we thought it was Meyer.

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Skechers

mandela effect
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Less sketchy than most, people have been befuddled to see that there's no "T" in Skechers.

Froot Loops

mandela effect
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Kellogg had been spelling fruit like that for years, and we only noticed it now ... wowza.

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King Henry VIII's ... Turkey Leg?

mandela effect
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For some reason, people distinctly remember this portrait showing the king of England wielding a turkey leg. To be clear, he was not.

Monopoly Man and His Monocle

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... or more like the fact that he doesn't have one. This, as some suggest, might be a simple confusion between him and the Planters peanut company's mascot, Mr. Peanut.

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Cameron Jenkins
Staff Writer

Cameron (she/her) is a staff writer for Good Housekeeping, where she covers everything from holidays to food. She is a graduate of Syracuse University, where she received a B.A. in magazine journalism. In her spare-time she can be found scrolling TikTok for the latest cleaning hacks and restaurant openings, binge-watching seasons of Project Runway or online shopping.

Headshot of Sarah Vincent

Sarah Vincent (she/her) covers the latest and greatest in books and all things pets for Good Housekeeping. She double majored in Creative Writing and Criminal Justice at Loyola University Chicago, where she sat in the front row for every basketball game. In her spare time, she loves cooking, crafting, studying Japanese, and, of course, reading.

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