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20 Best Subscription Boxes for Moms

Popular, affordable and just-plain-fun gifts send joy right to her door.

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the bouqs co flower delivery and firstleaf wine subscription are two good housekeeping picks for best subscription boxes for moms

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When a Mom gets a gift for Mother's Day, her birthday or another special occasion, she'll feel good for her special day, and that's wonderful. But if she gets a great subscription box as a gift, she'll get to experience the joy month after month.

And with so many wonderful subscriptions out there, there's sure to be one that meets her tastes and interests. These are the best subscription boxes for moms in 2024. Some of them are mom-specific, with items that help with pregnancy and postpartum issues, or merch that has "Mama" written all over it. But others are just tailored to different interests, be it reading, culinary delights, creative endeavors or trying out different beauty products and accessories. For the boxes that have been tested by the Good Housekeeping Institute, we've included some reviewer feedback, too. With all that in mind, these were our faves. (Note: Prices can change depending on the size of box, the frequency of delivery and the length of the subscription.)

Our Top Picks for the Best Subscription Boxes for Moms

Looking for more fun subscription boxes? Check out these Good Housekeeping guides:

Best Subscription Boxes for Men | Best Subscription Boxes for Couples | Best Subscription Boxes for Teens | Best Subscription Boxes for Kids | Best Subscription Boxes for Dogs

To Help Mom Feel Good

Therabox

Therabox
Credit: Becca Bond Photography/Therabox

Pros

  • Products are full size.

Cons

  • Not many customization options available

If Mom needs to make room in her life for some self-care, this box will remind her to take some time for herself. Each box comes with eight full-size items that are chosen by therapists. The items rage from experiences like journals to write in or mindfulness activities to try, to products like aromatherapy oils and skincare.

For Flower-Lovers

The Bouqs Co.

The Bouqs Co.
Credit: The Bouqs Co

Pros

  • The arrangements last a long time.

Cons

  • Recipients have to provide their own vases.

Sure, you can grab Mom a quick bouquet for Mother's Day. But if she's into farm-fresh flowers, you can keep her happy all year long with a flower delivery subscription. With The Bouqs Co., you can opt for one of three sizes: original (10 – 16 stems, $44/box), deluxe (20 – 32 stems, $56/box) or grand (30 – 45 stems, $69/box), and you can choose to get boxes weekly, every other week, monthly or every other month. In Good Housekeeping Institute evaluations, testers were impressed by how long arrangements from Bouqs Co. lasted longer when compared with other flower-delivery services.

RELATED: The Best Flower Delivery Services That You Can Order Online

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For All-Day Snackers

Universal Yums

Universal Yums
Credit: Universal Yums

Pros

  • Lots of variety tasty snacks

Cons

  • Boxes cannot be customized, even for allergies

If Mom loves to indulge in a treat every now and again, give her some goodies that go beyond her typical checkout-line fare. This subscription will let her try foods from around the world. Each Universal Yums box comes with both sweet and savory treats themed to a different country, along with a 12-page booklet with trivia and recipes. You can choose from three sizes of box (5 – 7 snacks starting at $16, 10 – 12 snacks starting at $26 or 15 – 18 snacks starting at $41), and you choose to either prepay the whole year or go month-to-month. It's a great one for Mom to share with the whole family — one Good Housekeeping family that tried this box said they had a great time tasting and ranking each snack, and they kept an ongoing list of their favorites.

For Bookworms

Book of the Month

Book of the Month
Credit: Book of the Month Club

Pros

  • Books are hand-picked by experts

Cons

  • Books are mostly new-release fiction, which is not for every reader

For moms who love to read, there's nothing better than having vetted new books delivered right to her door, so there's always a new one ready for when she finishes the last. With Book of the Month, she'll get to between three and 12 new releases from the list of expertly curated books. Gift subscriptions are $60 for a three-book membership, $100 for a six-book membership and $200 for a 12-book membership. If she decides to become a full member after receiving her gift, and she can choose to skip a month without losing credit.

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For Wine Lovers

Firstleaf

Firstleaf
Now 50% Off
Credit: Firstleaf

Pros

  • Takes your tastes into account

Cons

  • Can be pricey, especially for finer wines.

Firstleaf aims to make shopping for wines easy by putting together subscription boxes based on the recipient's preferences — no more scouring descriptions or reading reviews. To start, Mom would have to take a quiz about the kinds of wines she likes and then rate and review the wines from the first box. From there, Firstleaf claims to have a predication accuracy rate of 98% after subscribers rate just three wines. Each month, oenophiles will be treated to six 750 ml bottles of wine based on their preferences, and each one comes with tasting notes and pairing cards. There are four pricing tiers, from $45 to $150, based on the quality of the wine.

RELATED: The Best Wine Delivery Services

For Moms-to-Be

Bump Boxes

Bump Boxes
Credit: Bump Boxes

Pros

  • Tailored to trimester

Cons

  • Customizations only come in the form of add-ons.

For a mom-to-be, whether it's her first pregnancy or not, she'll need a few pick-me-ups to get her through those nine long months. Bump Boxes offer five full-sized products tailored to her stage of pregnancy. (And if she like the curation, she can switch to Bitsy Boxes after the birth, which comes with products for newborns.) You can subscribe her for six months (average $39/box), nine months (average $38/box) or 12 months (average $38/box), and she's also able to choose add-ons or buy items from the Bump Box website at a discount.

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For Perfume-Lovers

Scentbird

Scentbird
Now 50% Off
Credit: Scentbird

Pros

  • Lots of variety
  • Long-lasting bottles

Cons

  • For specific scents, it might be less expensive to buy it full-size elsewhere.

It's hard to commit to a fragrance. Scentbird makes it so Mom doesn't have to. After filling out a preference quiz, this subscription will send her 8 ml bottles of new perfumes to try — each one is big enough to hold 140 sprays! Gift subscriptions start at $48 for three months, and if Mom likes the vibe she can shop for full-size bottles, along with candles and other home accessories, at Scentbird's website.

For Beauty Products

Ipsy

Ipsy
Credit: Ipsy

Pros

  • Lots of opportunities for customization
  • Can choose what kinds of products you'd like to skip

Cons

  • Too many beauty bags

The Good Housekeeping Institute picked Ipsy as its best beauty subscription box because of its degree of personalization: Mom can take a detailed quiz, set what level of makeup she's used to, choose her favorite products and let them know which products they'd like to skip. Testers also enjoyed add-ons like cute makeup pouches and cosmetic bags. Mom will look glam in no time!

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For Coffee Drinkers

Blue Bottle Coffee

Blue Bottle Coffee
Credit: Blue Bottle Coffee

In Good Housekeeping Institute taste tests, Blue Bottle's Bella Donovan blend was rated the best-tasting — why not ship it right to Mom's door? If she's a coffee-lover, Blue Bottle's whole-bean subscription service will let her choose blend assortments according to her tastes, and she can have them shipped weekly. bi-weekly or once every three weeks. Subscriptions start at $13 and go up from there depending on the bean and blend.

RELATED: The Best Coffee Subscription Boxes

For Moms With Green Thumbs

Leaf and Clay Succulent Club

Leaf and Clay Succulent Club
Credit: Leaf and Clay

If Mom is the type to consider her houseplants as highly as her actual children, let her add to her brood with the Leaf and Clay "houseplant club." The plants are chosen by experts as ones that thrive indoors, and they guarantee that they don't use the same variety of plants twice in one year. Leaf and Clay also has a succulent club.

RELATED: The Best Gardening Subscription Boxes

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For Moms Who Love Nesting

Decocrated

Decocrated
Credit: Decocrated

Pros

  • Reviewers appreciate the variety of items

Cons

  • Can't swap or return anything

If she's always changing up her home décor, Decocrated will help her with her seasonal home refresh. Quarterly boxes come with six to eight seasonal home-decor items, plus a styling guide. In addition, members get access to exclusive sales on the website. You can choose to prepay for four boxes ($90/box), or pay quarterly ($110/box).

For Tea Drinkers

Tea Runners

Tea Runners
Credit: Tea Runners

Pros

  • Lots of opportunities for customization

Cons

  • All teas are loose leaf (so get Mom a strainer if she doesn't have one)

After sampling Tea Runner's subscription service, one Good Housekeeping Institute tester raved: "I love that I can try teas I normally wouldn't without this service." If Mom wants to try out new blends, there are four different boxes to choose from (from $22 to $30 per box), and each one has more than 30 different flavors to try. You can also go for monthly, bi-monthly and tri-monthly delivery options.

RELATED: The Best Teas, Tested by Experts

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For Candle Fans

Vellabox

Vellabox
Credit: Vellabox

Pros

  • Lots of pleasing aromas
  • Good value

Cons

  • Can be hard to return ones you don't like

You know if you have a Candle Mom — the kind that won't stop trying out new fragrances, waxes and wicks. Vellabox can add to her collection with artisan candles in scents that match the season, plus a fun, surprise lifestyle item in each box. You can choose from three sizes of candle: 4 oz for $12, 8 oz for $22 and 16 oz for $29.

For a Little of Everything

Fab Fit Fun

Fab Fit Fun
Credit: Fab Fit Fun

Pros

  • Easy to swap out items before the box ships
  • Lots of full-size items

Cons

  • High price
  • Lots of repeats

For the mom who has everything, this box comes with a little of everything: beauty, fashion, accessories, seasonal items, even fun little goodies like packing cubes or cooking utensils. Past items have included Jonathan Adler drinking glasses, Kate Spade sunglasses, Kate Somerville beauty products and a Coach Apple Watch strap. It comes four times a year, so it's like a little home refresh every season.

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For Jewelry

Rocksbox

Rocksbox
Credit: Rocksbox

Pros

  • Pieces can be swapped out as often as Mom likes
  • No set schedule

Cons

  • The styles tend to be fun and trendy, which is not everyone's cup of tea
  • No fine jewelry

Getting jewelry as a gift is a dicey preposition, since you never know exactly what your recipient might want. Get Mom this jewelry subscription box, though, and she'll get to choose an ever-rotating selection of designer jewelry for herself. She can rent up to three pieces at a time, either from her wishlist or chosen for her by a stylist, and she can borrow it for as long as she likes. Gift subscriptions start at $49 for a three-month membership, and then if she likes it she can continue for $21/month, which can be used as a shopping credit for her to buy pieces she loves.

Inexpensive Subscription for Mom

FaceTory

FaceTory
Credit: FaceTory

Pros

  • Keeps skin fresh

Cons

  • Can't swap the items

Who couldn't use a little pick-me-up for their skin? Evrey three months, this box comes stocked with more than 20 sheet masks. If you're looking for just-a-little-something each month, the price is right! It's good for a little burst of joy.

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For Moms Who Like to Cook

Blue Apron

Blue Apron
Credit: Blue Apron

Pros

  • Easy-to-follow recipes

Cons

  • Premium options can be pricey

Moms who enjoy whipping up new creations will be inspired by this meal-delivery kit. Ingredients come in perfectly portioned amounts, and also come with step-by-step recipes for making dinnertime magic. Plans range from $8 to $12 per serving, plus an $11 shipping fee, and pricing is based on the types of ingredients plus the number of meals and servings required each week. Good Housekeeping testers said that this was a hit with seasoned cooks and novices alike, so it would be a good one to try out even if Mom just wants to start experimenting in the kitchen.

RELATED: The Best Meal Delivery Services

For Clothing

Haverdash

Haverdash
Credit: Haverdash

Pros

  • Clothes come in good condition

Cons

  • Not a huge variety

If Mom is the type who always wants to be in fashion, Haverdash is an affordable way to let her rent some trendy clothes and return them when she's done. Mom can create her virtual "closet" on the site, and then it'll ship her items from what she's selected. When she's done, she can just exchange them from different ones, based on availability. Plans are billed monthly and range from 1 item ($29/month) to 4 items ($75/month).

RELATED: The Best Clothing Subscription Boxes

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For Activewear

YogaClub

YogaClub
Credit: YogaClub

Pros

  • Good brands represented.

Cons

  • Can't customize or swap products

Make her the envy of her vinyasa flow class with this subscription box, which offers name-brand athleisure clothes at a discount. She'll get a three-piece outfit tailored to her style. You can subscribe seasonally, and get billed every three months ($79/box), or you can subscribe annually and get billed every 12 months (49/box).

For Mom Merch

Boxy Momma

Boxy Momma
Credit: Boxy Momma

This is the subscription box that wears motherhood on its sleeve, warts and all. Each box comes with between five and seven goodies, including lists of mom hacks, self-care items, products that'll help keep families clean and organized, clothing and accessories, all for mom or proudly declaring her mom status. You can choose from the standard box or the Mega Momma Box with more products. If she's just into the mom fashions, she can get a t-shirt-only subscription (starts at $20/month).

Headshot of Marisa LaScala
Marisa LaScala
Senior Parenting & Relationships Editor

Marisa (she/her) has covered all things parenting, from the postpartum period through the empty nest, for Good Housekeeping since 2018; previously, she wrote about parents and families at Parents and Working Mother. She lives with her toy-collecting husband and daughter in Brooklyn, where she can be found helping out her team at bar trivia or posting about movies on Twitter and Bluesky. 

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