1
Under $10
Chocolate Video Game Controller
Credit: Memory Sweets
He'll love this chocolate controller — that is if he can actually put down the real thing long enough to enjoy it. The whole thing is about 70g (about 2.5oz) of deliciousness.
Give them a kiss they can take with them! These glittery lips are cute keychains, but if you hold one up to your cheek, it makes a kissing noise! The longer you keep it there, the longer the kiss lasts.
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3
Ages 2+
Pinkfong Baby Shark Official Song Cube
Credit: WowWee
So many Baby Shark products are swimming along now, from Baby Shark Fingerlings to the Baby Shark tablet, but if you're looking for just-a-little-something to throw in for Valentine's Day, there's no beating the OG song cube. (Plus: It's easy to hide when you get sick of hearing it.)
4
Ages 6+
L.O.L. Surprise! #Hairvibes Dolls
Credit: L.O.L. Surprise!
These L.O.L.s come with 15 surprises, but the show-stoppers are the two mix-and-match hairstyles. Each doll comes with three wig pieces, along with four plastic hairstyles, and you might find curls, pigtails, waves, or an updo hidden within.
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5
Personalize It!
What I Love About Being Your Mom Book
Credit: Knock Knock
Add your own notes to this fill-in-the-blank book for a sweet gift that kid can look back on for years to come. This one-of-a-kind gift can only come from the person who knows your kids best — you.
6
Ages 5+
Crayola Sprinkle Art Shaker
Credit: Crayola
If your kid is into making DIY art projects this Valentine's Day and you're already cringing at the glitter, this kit is your solution. The sprinkles here stay self-contained!
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7
Ages 5+
Untamed Radioactive T-Rex
Credit: WowWee
How do you know these dinos are radioactive? They have a toxic glow! They also respond to the world around them, reacting to touch, motion, and sound with either growls and roars or nuzzles and purrs (or, sometimes, radioactive gas).
8
Ages 2+
Happy Valentine's Day, Mouse!
Credit: Balzer + Bray
If you give a kid a board book with his favorite mouse for Valentine's Day, chances are, he's going to ask for a hug.
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9
Ages 8+
Ultimate DIY Slime Kit
Credit: Discovering DIY
How does one define being a Gen Z kid? SLIME! This kit has everything he needs to make more than half a dozen different types of slime, from measuring cups to six different colors of glitter.
10
Ages 5+
Love From the Crayons
Credit: Penguin Workshop
All the crayon pals from The Day the Crayons Quit return to show how all the colors come together to express the many version of love. One example: "Love is yellow and orange, because love is sunny and warm."
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11
Ages 3+
Paw Patrol 'Ready Race Rescue' Race & Go Deluxe Pups
Credit: Spin Master
At some point or another, every kid's favorite show has the characters driving race cars. Now that the pups of Adventure Bay have done it in the Ready, Race, Rescue special, you can find versions of Marshall, Rubble, Chase, Rocky, Zuma, and Skye ready to take to the track. (Note: Some pups are only available as smaller, die-cast racers.)
12
Love Stinks Whoopee Cushion
Credit: Beistle
So, you know he is not into love or girls or mushy stuff of any kind. This whoopee cushion will earn you cool points. Maybe even a smile! Maybe.
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13
Ages 8+
Learning Resources Geometric Solids
Credit: Learning Resources
For the 8+ crowd, we love these colorful shapes from educational company Learning Resources. Kids can fill them with liquids or dry materials, experimenting with geometry, volume, and other concepts.
In the middle of February, a new family card game might just be the thing to cure the winter blues. Fluxx is an exciting game, since the rules keep changing — but it's not so complicated that kids can't master the fun!
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15
Great for First Valentine's Day
You Are My Sweetheart
Credit: Cartwheel Books
In this insanely adorable board book, little lovey-dovey slogans like, "You are the apple of my eye," are paired with the cutest illustrations. Immediate smiles ensue.
This is a surprise collectible toy, but with a twist: You add water to the top of the flower pot, and the doll "blooms" out, hair-first. Once it pops up, you can open the pot to use as a playset.
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17
Ages 3+
Valentine's Day Squishies Set
Credit: R HORSE
Add to her squishies collection with these love bears — you get two bears, plus a slow-rising cake that looks good enough to eat.
18
Ages 8+
Air Hogs Zero Gravity Laser Race Car
Credit: Air Hogs
Use the laser gun to guide this race car and it'll follow — even if you drive it up the wall! You can really drive it on the floor, up the walls, and upside-down onto the ceiling if you so desire.
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19
Age 10+
Disney Villainous: Wicked to the Core Strategy Board Game
Credit: Ravensburger
A 2019 Toy of the Year winner from the Toy Association, this strategy game starts with players choosing a different villain to play as. Each villain has its own goals and storylines, but still interacts with the other players. Just remember that True Love's Kiss can break any villain's spell (and not just in the game, either).
20
Chocolate Covered OREO Cookies
Credit: Philadelphia Candies
Okay, so you didn't DIY these heart-decorated, chocolate-covered Oreos — but we'll never tell. Chances are, they'll be gobbled up before anyone has a chance to ask.

Lindsey works with the Good Housekeeping Institute to test and review products including appliances, bedding, baby items, pet products and more.

Marisa (she/her) has covered all things parenting, from the postpartum period through the empty nest, for Good Housekeeping since 2018; previously, she wrote about parents and families at Parents and Working Mother. She lives with her toy-collecting husband and daughter in Brooklyn, where she can be found helping out her team at bar trivia or posting about movies on Twitter and Bluesky.
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