Would you buy beef for $400? That’s the big question behind a now-viral post on Costco’s Reddit forum. It all started when one user shared a pic of a fancy wagyu with the caption: “Are people actually buying $400 beef?”
Naturally, the comments section went off. Some people were shocked that Costco—the land of $1.50 hot dog combos—is out here selling luxury cuts. “I could afford it but just can't justify it,” one person wrote. “IN THIS ECONOMY?,” another said.
Others were more into it, pointing out that it could be a solid buy for restaurant owners or anyone throwing a fancy dinner party. “I can see this being purchased as part of the food for an event or gathering,” one user said. “I could also see this being purchased by a restaurant.”
A few Redditors even noted that Costco’s wagyu is way cheaper than other grocers. One user pointed out that they typically spend $100 per pound (the Costco one is $59.99 per pound) for the same slab. “It’s a big number [but] $400 is a steal,” they wrote. “Also, you should know that the portions for A5 are much smaller than normal. It’s so rich you don’t serve much.”
And it’s true—wagyu isn’t just any cut of beef. Think of it as the luxury handbag of meat. It comes from specific Japanese cattle breeds and is known for its insane marbling, high fat content, and melt-in-your-mouth tenderness. It’s rare, expensive, and raised under super strict conditions, which is exactly why it costs so much.
Honestly, it’s not your everyday dinner. As one Redditor put it: “Wagyu is not an everyday meal. It’s the highest-priced and most sought-after meat in the world. Look at the marbling and fat content on that bad boy. It’s juicy and tender. This is what you eat after a graduation—or as a marriage gift or something.”
So yeah, $400 might sound wild… but to some folks, it’s totally worth it.
