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12 Best Magnetic Toys for Kids' Learning and Development

Kids and adults can appreciate these cool magnetic toys, from blocks to science sets to dress-up dolls.

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best magnetic toys for kids

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As a mom and a journalist who follows the toy market, I count magnetic toys among the least frustrating and most satisfying playthings. With magnetic blocks, for example, the pieces hold together, so kid-built structures don't easily collapse. With magnetic puzzles and refrigerator toys, it's easy to keep all the pieces together thanks to the magnets.

Our Lab pros, home testers and parenting experts at the Good Housekeeping Institute are also fans. In fact, we've named more than a few magnetic toy sets in our annual Best Toy Awards, as we've found that they provide loads of educational value. "Since the magnets help keep structures together, kids are able to build higher and wider," says Marisa LaScala, Senior Parenting and Relationships Editor and mom of a 9-year-old. "Plus, the magnets offer kids more opportunities to naturally explore different STEM concepts like gravity, engineering and cause-and-effect."

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Good Housekeeping Best Toys Award

Magna-Tiles Castle DLX

Castle DLX

Magna-Tiles, invented more than 25 years ago, are the original magnetic-tile toy and still our favorite brand. They're a staple of the modern toy box, a fun way for kids to build projects out of their imagination.

This toy castle won one of our most recent Best Toy Awards. "My 4-year-old loves this set and has built her own castle multiple times since we opened the box," one parent said. "The dragon and royal figure were a big hit." A 9-year-old loved it too, with her parent reporting, "The box required you to build a castle but she got creative and built different shapes of her own. This toy kept her busy for awhile."

LaScala agrees with home testers. "My 9-year-old kept finding new and interesting ways to play with them as she grew older," she shares. Ages 3+

RELATED: 4 Magna-Tile Alternatives to Build Out Your Collection

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Great Pick Under $20

HABA Peter and Pauline's Farm Magnetic Game

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Peter and Pauline's Farm Magnetic Game
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Credit: Haba

It's fun for kids to create and then keep changing a farm scene. This works like a sticker book but thanks to magnetic pieces, it's endlessly reusable.

There are two double-sided magnetic backgrounds giving kids four scene choices all together, and more than a hundred magnets of people, animals, plants for the farm and more that can be placed on and moved around. It all stores in a magnetic tin to hold everything together.

Your child can create a story out of their imagination using the pieces. As your child creates a scenario, use it as an opportunity to have them tell you what's going on in their picture and practice their vocabulary.

Haba also has a set of funny Magnetic Faces for kids to play with for a couple of dollars more. Ages 3+

RELATED: Best New Toys Under $25

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Good Housekeeping Best Toys Award

Geomag Magicube 32-Piece Set

Magicube 32-Piece Set
Credit: Geomag

Swiss brand Geomag makes its magnetic blocks out of recycled plastic. Magicubes are inch-and-a-half square chunks, or triangles half that size, which can attach to each other from any side.

The box combines magnetized cubes and triangles plus two little wheels for more play patterns. We find them to be high-quality magnets that really grip, and our tester kids had fun building with the blocks.

As safety experts, we like that these are appropriate for young kids, from baby to kindergarten age. Just note that Magicubes would likely be a little boring for school-age kids ready to build taller structures. Ages 1-5

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Fun Bath Toy

Blockaroo Magnetic Foam Building Blocks

Magnetic Foam Building Blocks
Credit: Blockaroo

Another winner from our most recent Best Toy Awards, Blockaroo is unique in that the magnetic foam blocks are lightweight and can spin or rotate even after you click them together. Plus they can go in the bath!

This trunk comes with 50 pieces, including shapes like half-circles and cones that allow for some really cool, imaginative structures. But it is hard to build a standard house shape with these, and easier to construct things like a creature or a vehicle.

Our testers loved them, with one parent saying, There are endless possibilities." Another said, “My kids love mixing the different shapes into robots and bridges, then adding their own toy cars — it’s been so fun. I love how creative they've gotten with it, and that they play with it together."

You can also shop for a larger 100-piece set or for smaller sets, like this 13-piece roadster. Ages 3-6

RELATED: Best Bath Toys

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Lakeshore Learning Turn & Learn Magnetic Gears

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Turn & Learn Magnetic Gears
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Credit: Lakeshore Learning

Watch your kid's face light up when they realize turning just one gear will set every single gear it is connected to spinning. Try these magnetized pieces on a cookie sheet or on the front of the fridge for a colorful mechanics lesson. "This is one of those toys that is so pretty, you don't mind looking at it," one tester parent said. "Also, it's kid-powered. Your child spins it, and there are no batteries required."

The set comes with 11 small and 11 large gears. The play is open-ended; your child can invent any path they want for the gears, and use as few as two or as many as all of them.

We're continually impressed by how long a child can tinker with these; the gears can hold their interest for 10 to 20 minutes straight, a long time to a little one! Ages 3-8

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Learning Resources Magnet Movers

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Magnet Movers
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Credit: Learning Resources

Elementary-school kids learning science are ready for this STEM set with 10 experiment suggestions so kids can see magnetism at work in different and fun ways. They can build a fishing rod, for instance, chase around a magnetic ball by using opposite magnetic force or vacuum up small magnetics to witness magnetic attraction.

This set comes with 39 pieces and kids can free-play with them as well, learning and observing on their own time. Online reviewers say that the magnets can work with some small household objects, too, including some paper clips. If there's a kid under 3 in the house, be sure to keep the small pieces away as small magnets are particularly dangerous if ingested. Ages 5+

RELATED: STEM Toys for 5-Year-Olds

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Excellent for Toddlers

Tegu 8-Piece Magnetic Wooden Block Set

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8-Piece Magnetic Wooden Block Set
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Credit: Tegu

Chunky but smooth wooden pieces make Tegu a standout option for toddlers. Each solid wood piece is stained with a non-toxic, water-based finish. This starter set comes tucked in its own felt pouch. Keep it in your bag to amuse and distract your little one on outings.

Tester families say this set buys them some peace when they take their toddler or preschooler to a restaurant or on a plane, or when they're stuck waiting anywhere. Just showing your child how one block attracts another is fun and can elicit giggles, and knocking them together makes a satisfying sound.

Later, when the child grows, these can be incorporated into larger Tegu sets like the Stunt Car or the Sticky Monsters, which online reviewers say can even be a fun desk toy for adults. Ages 1+

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Good Housekeeping Best Toys Award

Connetix Rainbow Ball Run

Rainbow Ball Run

As your kid grows they'll be ready to build giant structures, and this large set — both in terms of number of pieces, and the size of the pieces — provides that opportunity. Plus marble runs are always popular, and this magnetic ball run works with six large wooden balls for that same, thrilling play pattern (but no tiny marbles to lose!).

Kids can connect tubes and stair pieces to the tile blocks and then see how a ball rolls down the course. There are 92 pieces in all. It's not a small toy, so you will want to clear some space on the floor for the Rainbow Ball Run.

The brand's pricier, 120-piece building set won one of our previous Best Toys Awards. (From a kid tester: "I can build towers as tall as I am!”) In online reviews, some parents confess to using Connetix to build their own art projects when the kids go to bed. Ages 3+

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Magnetic Dolls

Melissa & Doug Sleeping Beauty and Snow White Dress-Up Dolls

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Sleeping Beauty and Snow White Dress-Up Dolls
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Credit: Melissa & Doug

It's the new way to do the old paper dolls: These wooden figurines have magnetic clothes and accessories that easily stay on until your kid is ready to change the figures' outfits again.

Snow White and Sleeping Beauty can try on different tiaras, skirts and tops plus they can carry accessories like a purse or a flower basket. There are little critters, too, that can attach themselves to the princesses. Use the set to keep your kid busy for a stretch, or bring it out for a playdate since there are two dolls.

Other sets in the series include Occupation Dolls (dress two characters as a doctor, astronaut, etc. — it comes with a couple of pets, too) and Abby and Emma, two regular girls who have dresses, pants and several pairs of shoes to try on. Ages 3+

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Fun Magnetic Puzzle

Mudpuppy Jungle & Safari Magnetic Puzzles

Jungle & Safari Magnetic Puzzles

You can take this set of two puzzles on the road. Magnetized pieces hold easily to the workboard and stay joined together while a kid works to create two different pictures.

The workboard is a small magnetic portfolio that opens like a book, and your child can build one puzzle on each side of the open portfolio. They're on the small side — six and a half inches square, so a little smaller than a regular sheet of paper — which makes it easy for your child to work on their lap or at a table without you needing to clear a lot of space.

Each puzzle has 20 pieces, which is a challenge for a 4-year-old but might feel too easy once your child is older than 6. Still, they're a great introduction to "real" puzzles. Ages 4+

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LeapFrog Fridge Phonics Magnetic Letter Set

Fridge Phonics Magnetic Letter Set
Credit: Leapfrog

When your preschooler places any of the 26 alphabet magnets into the bus window, the toy names the letter and teaches its sound ("the B says "bah" and so on). The catchy tune used is the same as "Farmer in the Dell" and helps kids connect the sound of each letter to its character.

"This was an absolute favorite for my kids and for me, since they could play with it while I made breakfast or dinner," says one of our Lab pros who is a parent. "It works on the fridge, but you can also sit the bus on the table along with the magnets and kids can play there."

There are two levels of sound for volume control. On Amazon, this toy has more than 18,000 five-star reviews, a reflection of both how long this Leapfrog toy been around (almost a generation now!) and how engaging the toy is.

Leapfrog's LeapPad tablet earned a spot as one of our top tablets for kids, a testament to how this brand might help your kids grasp educational skills. Ages 2-5

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Tile Town Bluey Heeler Home

Bluey Heeler Home
Credit: Moose Toys

This combines magnetic-tile building with everyone's favorite Australian dog family, the Heelers. Kids can act out scenarios from the Bluey cartoon with the four family members: Bluey, sister Bingo, mom Chilli and dad Bandit.

The figures can stick on the swing or sit in the car thanks to magnets. Online reviewers report kids being proud that they can build a home on their own with little help from parents, and the grown-ups appreciate that the tiles are compatible with others brands such as Magna-Tiles.

While this is great for building, if what your child really wants is a Bluey dollhouse with lots of furniture and accessories, you might check out the Bluey Home instead. There's just no magnet fun with that one. Ages 3-5

RELATED: Gifts for Kids Who Love Bluey

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How we test magnetic toys

kids testing magnetic block sets at home to help find the best magnetic toys for the good housekeeping institute
Rachel Rothman

The Good Housekeeping Institute performs toy testing year-round to create gift guides such as this list of the best magnetic toys. As new toys come in to our Lab, the Good Housekeeping Institute does testing to look for the following:

✔️Safety: Our engineers and analysts make sure that each toy reaches all safety standards. They double-check that there are no pinch points that could hurt a child's finger, for instance, and perform a drop test to be sure that if a toy falls, it won’t shatter into small pieces and potentially pose a choking hazard.

✔️Ease of use: We evaluate how simple a toy is to assemble, how well it’s constructed and how durable it is during play.

✔️Educational value: A toy is rarely just a toy. Most offer the opportunity for kids to learn, too. Our analysts determine whether toys can help kids understand math concepts, work their imagination, hone their literacy, develop social-emotional skills and more.

✔️Kid approval: We'd never recommend a toy unless we're sure that children actually like it! Our experts use our own children plus call on a families who test at home to assess the fun factor.

Why trust Good Housekeeping?

double line break

For more than 100 years, the Good Housekeeping Institute has provided expert reviews and advice on everything for families. In the past decade our experts have evaluated thousands of products that parents use with young kids, including STEM toys, sensory and fidget toys, play mats and more.

This article used the expertise of Senior Parenting and Relationships editor Marisa LaScala, a mom of a 9-year-old and lead researcher on many of our best-toy roundups, including those by age, such as the best gifts for 3-year-olds.

Contributing Writer Jessica Hartshorn joined the Good Housekeeping Institute in 2022. She's written about big products, like kitchen learning towers for kids, and small products, like teething toys. She was a senior editor at Parents magazine for 10 years, evaluating baby gear and toys for the brand. She has one teen and one young adult.

Headshot of Jessica Hartshorn
Jessica Hartshorn
Contributing Writer

Jessica (she/her) is a freelance writer with several decades of experience writing lifestyle content and evaluating home and parenting products. A mom of two teens and two cats, her previous work can be seen in American Baby and Parents.

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