Whether you're a new parent or you're expecting, you can shop some of the best baby gear at a discount, thanks to Amazon Prime Day's amazing deals. For parents-to-be, there's an especially exciting deal happening right now: The SNOO Smart Sleeper Baby Bassinet is 25 percent off. This industry-leading baby bassinet rarely goes on sale, but at this moment, you can buy it for over $400 off.
Prior to Prime Day (which ends tonight!), the Good Housekeeping Institute's Lab experts have extensively reviewed the SNOO since its release in 2016. Testers gave this bassinet positive reviews for its ability to rock your baby and play calming white noise to help soothe crying babies and help them fall (and stay) asleep.
To use the SNOO, begin by swaddling your baby in one of the SNOO Sleep Sacks, which come in small, medium or large sizes. The clip-in wings are designed to keep baby from rolling at night, its microphone can help detect crying and the built-in app allows you to customize your settings based on yours and your baby's preferences.
Take a word from one of our Good Housekeeping Institute testers: "Our daughter started sleeping through the night around seven to eight weeks and now consistently sleeps 12 hours at night, and I owe it all to SNOO," said Stefani Sassos, a director at the Good Housekeeping Institute. "I truly believe it taught her to sleep long stretches."
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Nashia Baker is a commerce editor at Hearst Magazines; she covers all things home and lifestyle across brands such as Oprah Daily, Cosmopolitan, Delish, and Esquire. Before joining Hearst, she highlighted small business owners, creatives, and the best shoppable content.