Top 15 Face Moisturizers for Happy, Healthy Skin

This cream outperformed almost a dozen competitors — even one priced at $440! — in our Beauty Lab test. Our chemists were blown away by how well this GH Seal pick kept skin moisturized over a 24-hour period, with moisture increasing by 50% on average.

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This multitasking lotion is an anti-aging serum, moisturizer, and sunscreen in one. Packed with line smoothers, hydrators, and broad-spectrum SPF 30, this GH Seal star may be the only product you need in your morning skincare routine. Beauty Lab tests found it increased skin moisture levels by 31% — more than any facial SPF 30 previously evaluated.

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This bespoke blend of shea butter and murumuru butter melts into the skin to feel truly decadent. Full of fatty acids that maintain a strong moisture barrier and seal in moisture over time. Soothes redness and breathe life into a stressed complexion to improve your skin's natural texture. 

The best of the Beauty Lab's anti-aging day cream test, this lotion delivers the biggest bang for your buck, evening out skin tone, reducing UV spots, and hydrating. Lab tests revealed it raised skin's hydration 28% and decreased UV spots by 11% in four weeks.

A heavy-hitting moisturizer without the weight, GH Seal star and Beauty Award winner Olay’s ground-breaking formula "whips" actives like hydrating hyaluronic acid in a soufflé with a satin-matte finish that’s perfect for combination skin types. Over 60% of testers said their skin felt firmer and looked more lifted with use, according Beauty Lab evaluations.

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Calm a reactive complexion with Neutrogena’s nonirritating moisturizer, which has the Good Housekeeping Seal. It's made with high levels of humectant glycerin, which draws moisture into skin, plus is hypoallergenic and free of potential irritants like fragrance, dyes, and alcohol. In clinical studies, the formulation hydrated sensitive skin for up to 24 hours.

With its bouncy, refreshing gel texture, Neutrogena's innovative hyaluronic acid moisturizer quenches parched skin instantly and all day long. GH Lab evaluations showed the formula kept skin hydrated for 12 hours — and it's backed by the GH Seal's limited warranty.

A cloud-like moisturizer with 5% brightening niacinamide and green tea, this Olay GH Seal star and Beauty Award winner quickly soaks into skin and boosts luminosity. The formula ups radiance through an eight-hour day and fades and shrinks dark spots and pores over time, Lab data confirmed.

Enjoy 25% off plus free shipping. Buy 2 Regenerist Moisturizers, save $10 with code HYDRATE.

It can be easy to forget SPF when you're not heading to the beach, so reach for a moisturizer with built-in broad spectrum SPF 30 skin protection daily. This Anti-Aging Award winner and GH Seal star hydrated skin well in Lab tests and earned rave reviews for improving skin tone and softening fine lines.

A Beauty Lab favorite, this luxe- feeling Roc cream is based on the research-verified ingredient retinol, which speeds up skin cell turnover to reduce dark spots and wrinkles starting in as little as seven days. In clinical tests, volunteers’ skin looked 32% smoother and more radiant after one week of daily use. The formula improved the look of wrinkles and dark spots by 46% over eight weeks and kept skin moisturized for a full 24 hours, Lab data revealed.

Packed with powerhouse skin brightener and antioxidant vitamin C, this featherweight Garnier lotion with the Good Housekeeping Seal illuminates dull skin whiles softening and protecting. Testing showed that it helped stimulate cell turnover, making skin brighter, and 91% of users’ complexions looked healthier after eight weeks.

Lightweight and gentle, it was a star in Beauty Lab testing for smoothing wrinkles, lines, and skin texture. "It left my skin feeling plump and looking smooth and glowing," raved one tester. Digital imaging showed the formula improved texture by 11% after four weeks of daily use.

Like a cool drink for your complexion, GH Seal star No7’s waterlight gel-cream hybrid melts in to hydrate parched, reactive skin with lipids, glycerin and plant-derived sugars. The formula increased skin’s moisturization for three days post-application, and 84% of testers said their skin (including sensitive) looked glowing after one week of use, per Lab data evaluation.

Instantly quench and relieve a dehydrated face with Aveeno’s advanced formula, a GH Beauty Award winner that melds a next-generation water-based gel texture and nourishing, anti-inflammatory colloidal oat, often used to treat eczema. 

This Perricone MD moisturizer was one of the top hydrators in GH Beauty Lab day cream testing and the only winner with mineral-only sunscreen. GH chemists measured a strong 30% increase in skin's moisturization levels over six hours. It also outperformed the rest at reducing pores, by 8% in four weeks.