• Bobbi Brown discussed how she “feels good” at 68.
  • The confidence isn’t all about wearing makeup.
  • “If you don’t feel good, you don’t look good,” she said.

Feeling your best isn’t all about perfecting a go-to makeup look, even for Bobbi Brown. Her tactic for looking “good” at 68 is just as much about inner work, she shared while recently accepting the Trailblazer Award for her dedication to healthy aging at the Albert Einstein College of Medicine in New York City.

“True beauty is about being comfortable in your skin,” she earnestly told the audience. “If you don’t feel good, you don’t look good.” And how do you accomplish the latter? Sure, mascara helps. But connection and support can really do the heavy lifting.

While growing one of the most innovative, functional cosmetics brands for mature women, Jones Road Beauty, Brown is using its platform and success to bring women together and create community—the true and real glow-getter. She even started a YouTube series called I Am Me in which she interviews influential thought leaders and fellow trailblazers to inspire others to follow their dreams, think outside of the box, and most importantly, prioritize connection. “I find when women get together and support each other, miracles happen,” Brown said at the award ceremony.

The speech from Brown at the event mimics many other talks she’s given and even Instagram captions she’s written. She wants people her age (and every age) to know their worth, embrace where they’re at, and highlight the positive parts of it, whether that be with the help of a flush of Miracle Balm to add some radiance to the skin, or an inspiring chat with a friend after a hard day. Such an approach to life allows Brown to go with the flow and live with more self-confidence.

“I’m shocked sometimes when I look in the mirror and I’m like, ‘Oh my god, who is that?’ and other times I’m like, ‘I look pretty good!’” she said in a March episode of I Am Me. “And then I realize that neither of them really matter.”

The series, Brown’s speech, and the award she was given all lean into what she hopes to represent: “A reminder that we’re all a work in progress—and that’s OK,” she wrote in a blog post promoting the YouTube project. “Just be you. Be your best. Everything you need is right there.”

And that’s how to truly feel good. If you want to get Brown’s signature natural, no makeup makeup look, stock up on some of her recommended products from her brand below.

What The Foundation
Jones Road Beauty What The Foundation
The Face Penci
Jones Road Beauty The Face Penci
Just Enough Tinted Moisturizer
Jones Road Beauty Just Enough Tinted Moisturizer
Rich Eye Cream
Jones Road Beauty Rich Eye Cream
The Mascara
Jones Road Beauty The Mascara
The Lip Pencil Your Lips But Better
The Lip Pencil Your Lips But Better