10 Best Bakuchiol Serums, According to Experts
This retinol alternative is gentler on skin while still delivering major anti-aging perks.

We've been independently researching and testing products for over 120 years. If you buy through our links, we may earn a commission. Learn more about our review process.
Retinol is considered a holy grail ingredient of skincare for its many benefits — treating acne and signs of aging, to name a few — but it can be harsh on skin, leading to redness and irritation. Enter bakuchiol. “Bakuchiol is derived from the seeds of the Psoralea corylifolia, also known as the babchi plant, and has been found in Ayurveda and Eastern medicine for centuries,” says Marisa Garshick, M.D., F.A.A.D., a board-certified dermatologist at MDCS. “It has become popular as a plant-based alternative to retinol as it is thought to have similar benefits and to be less irritating.”
Like retinol, bakuchiol is believed to stimulate skin cell turnover and improve skin tone, texture, fine lines and wrinkles, according to research, as well as reduce inflammation and improve discoloration. “It also provides antioxidant benefits, helping to protect the skin from free radical damage,” Dr. Garshick says. “Bakuchiol is thought to be a good option for those with sensitive skin or those who cannot tolerate a retinol. This is a great option for someone looking for a natural alternative to a retinoid.”
These are the best bakuchiol serums, according to Good Housekeeping Institute Beauty Lab testing, dermatologist and editor picks as well as positive reviews.
Celia Shatzman (she/her) is a Brooklyn-based writer and editor who has penned stories on topics ranging from beauty to fashion, travel, celebrities, health, entertainment, finance and more. A graduate of the Medill School of Journalism at Northwestern University, she is a beauty and style contributor at Forbes and her work has appeared in New York, Cosmopolitan, WWD, ELLE, Conde Nast Traveler, Afar, Travel + Leisure, Women’s Health, Marie Claire, Byrdie, Refinery29 and NYLON, among others.
