1
Best Overall Hair Serum
Orlando Pita Play Well Behaved Anti-Frizz Cream Serum
Credit: Orlando Pita Play
Pros
Leaves hair smooth and frizz-free
Best texture after styling
Makes hair soft without being crunchy
The winner the GH Beauty Lab anti-frizz products test, this Orlando Pita Play serum-cream hybrid was rated best for leaving hair feeling smooth and frizz-free right after styling and was loved for keeping hair soft and crunch-free. Plus, this lightweight formula conditions without weighing hair down. "It left my hair shiny, frizz-free and with body, not flat!" one tester commented. "My curls looked amazing."
2
Best Drugstore Value Hair Serum
Garnier Fructis Sleek & Shine Anti-Frizz Serum
Now 13% Off
Credit: Garnier FructisPros
Effectively fights Frizz
Adds Shine
Tester favorite
Cons
May weigh down fine hair if over-applied
Garnier's classic silky serum scored at the top in past GH Beauty Lab anti-frizz stylers testing, and contains a combination of silicones that surround and protect hair from swelling in humid conditions. Consumers ranked it high for preventing frizz and keeping hair shiny, and 91% said they would continue using it. "The product made my hair smooth, shiny, silky, and frizz-free!" one said.
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3
Best Hair Serum for Curly Hair
Pattern Argan Oil Hair Serum
Credit: Pattern
Pros
Leaves hair smooth
Leaves curls flexible to the touch
This oil-based hair serum from Pattern is formulated with botanical oils such as safflower and jojoba, and contains no silicones (some types of silicones that are not water-soluble may cause buildup on delicate curls that can be difficult to rinse). GH Beauty Lab scientists tested the serum on frizzy curls, which were left soft, smooth, and flexible after the treatment.
4
Best Serum for Hair Straightening
Goldwell Kerasilk Control Rich Protective Oil
Credit: Goldwell
Pros
Keeps hair straight and frizz free
Boosts shine
Doesn't leave hair sticky or tacky
Cons
May get messy outside the pump
For sleek, straight strands, turn to this Goldwell serum-oil hybrid. GH Beauty Lab testers ranked it high for keeping hair smooth throughout the day and not leaving any film behind. "Love everything about it," a tester raved. "It smoothed my hair with no residue," one tester raved. The formula also scored the highest in the test for adding shine.
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5
Best Hair Serum for Thin and Thinning Hair
Aloxxi Thickening Serum
Credit: Aloxxi
Pros
Increases hair thickness
Doesn't leave hair sticky
Not heavy on hair
This Aloxxi thickening serum, a GH Beauty Lab test winner, noticeably turns up hair volume without sacrificing softness. In Lab evaluations, it increased the diameter of individual strands. Plus, the formula had "no sticky feel or heaviness at all" and helped hair "hold curl better."
6
Best Hair Serum for Hair Loss and Growth
Rogaine Hair Regrowth Topical Solution
Credit: Rogaine
Pros
Helps grow thicker hair
FDA-approved active Ingredient
This treatment serum from Rogaine is the only one proven to treat hair loss and stimulate growth. "The only over-the-counter topical drug approved by the U.S. Food and Drug Administration (FDA) to treat hair loss is minoxidil," says GH Beauty Lab chemist Danusia Wnek. The serum with 2% Minoxidil is clinically proven to regrow up to 25% more hair during the first stages of hair thinning. It works by boosting hair follicle activity and stimulating hair protein production to help regrow fuller hair.
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7
Best Hair Serum for Frizz
John Frieda Frizz Ease Extra Strength 6 Effects Serum
Credit: John Frieda
Pros
Leaves hair smooth
Leaves hair silky to the touch
If your hair is frizz prone, look no further than this super-powered version of the iconic John Frieda anti-frizz serum. It tamed one user's stubborn frizz in one application. Apply it to soaking wet hair with a light touch, using more if your hair is extra thick, to lock in moisture. Blow-dry for a smooth finish or let hair air dry, letting texture form sans frizz or flyaways.
8
Best Hair Serum for Tight Curls
SheaMoisture Strengthen & Restore Hair Serum
Now 19% Off
Credit: Shea MoisturePros
Intensive conditioning
Whether your hair is tight curls require intense moisturizing to keep spirals protected from frizz and damage. Shea Moisture's hair serum is packed with super hydrators such as castor oil and shea butter to get the job done. With 1,264 Amazon shoppers vouching for its shine and softness benefits (4.4 stars!), this serum is also sustainably-produced and doesn't weigh down hair.
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9
Best Hair Serum for Damaged Hair
Kérastase Resistance Serum Therapiste
Credit: Kerastase
Pros
Leaves hair smooth and silky
Doesn't weigh hair down
Cons
Dispensing pumps may not deliver both formulas at the same time
This Kérastase serum dispenses oil and cream formulas from a dual-chamber bottle that mix together before application. The concoction slides effortlessly into towel-dried hair to bring vitality back to brittle strands. GH Beauty Lab scientists confirmed that this serum made damaged hair smooth and silky without weighing it down.
10
Best Hair Serum for Fine Hair
Davines This is a Texturizing Serum
Credit: Davines
Pros
Adds texture to fine and limp hair
Spreads easily onto hair
Hair serums meant to boost fine, straight hair while also protecting it from breakage and frizz are tough to find, as building volume usually falls under the domain of thickening mousses and sprays. This lightweight texturizing serum from Davines impressed the GH Beauty Lab's senior chemist. It gives light grip to fine, straight hair all while keeping it full and conditioned. Apply the serum to damp hair and style as usual for flexibility without stiffness. Bonus: It has a distinctive warm, slightly spicy yet subtle fragrance.
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11
Best Hair Serum for Thick Hair
Redken Frizz Dismiss Instant Deflate Oil-In-Serum
Credit: Redken
Pros
Leaves thick hair smooth and frizz-free
Good for air-drying
Cons
Could weigh down fine hair
Redken's serum lives up to its name by keeping frizz and flyaways at bay for GH beauty assistant Katie Berohn. "I can let my hair air dry without worrying that it's going to be frizzy, and it will stay smooth all day long," she says of this "life-changing" serum. It has sustainably-sourced babassu oil, which is known to enhance shine and silkiness. "A little goes a long way" (she's had her bottle for over a year and still has a lot left!)
and it also "smells really good," Berohn notes.

Sabina (she/her) is the director of the Beauty, Health & Sustainability Lab at the Good Housekeeping Institute, where she has overseen skincare, haircare and makeup testing since 2012. She also reviews applications, substantiates claims and evaluates products for the GH Seal and the Beauty Awards and Sustainability Awards programs. She has a B.S. in chemistry from Ithaca College and more than 16 years of experience working in the pharmaceutical and personal care industries.
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